You may want to get on that AT&T thing
You may want to get on that AT&T thing
Mini Network:: Financial information at your fingertips
Learn object oriented programming where it started
Conversations creates communities and conversions create profit.
My friend works remotely for the #1 NY digital ad agency and they pretty much only develop Flash sites targeted for IE on Windows and barely check for Mozilla browser compatibility if they have time (which they never do)...and I don't even want to think if their scripts, et.al are standards compliant, but my money is they're not.
What are they doing? Pumping out "top-end", "cutting-edge" sites for some of the biggest names around the world!
Do they care about validating on W3C? Of course not (maybe a couple of the lower-players do?) because they're making $$$
...okay, I just W3Ced two of their sites, their main site and one client site...neither validated...proof for the puddin'.
I'm talking about consistent top 10 rankings with NO paid listings no PPC strictly organic SEO only. Some code, some content, some tags, top 10... continue developing links and updating content regularly to stay there. That's what we've been doing for the last 10 years with clients and it's always worked.
At the end of the day you have to decide which is best for you, I have built over 300 major websites of which the majority have been HTML tables; all cross browser and OS compatible. The SEO factors for them are top-notch. Recently I have started building sites using CSS, which have proved to be an interesting challenge.
The accessibility factor is important for large companies, especially in the UK; as the government have started fining companies that do not at least comply too priority level 3. As usual the accessibility factors are blown out of proportion. The UK figures are such: out of 6.8 million people with disabilities 808 thousand people are benefiting from accessible websites. The 6.8 million is a bit of a lie, as they have included everyone that is: visually impaired (including people that wear glasses of mild prescription.), Hearing Impairment, Mobility or Dexterity Impairment and Learning Disabilities such as dyslexia. Would be nice to include the true figures…
(Source: Isolani / National Statistics / W3C Organisation)
Now, web agencies have played on this accessibility issue and are charging considerably more money to companies; under the cloak of the need of CSS sites for accessibility and SEO. Of course they are going to say you need a CSS site, it means new revenue. The company I work for finished building their site last year, at a healthy tune of 1 million. The development company and ad agency have both said that they now need to rebuild their site using CSS otherwise they will not get anymore SEO and have the possibilities of getting fined. They believed them, so we are embarking on rebuilding the site using CSS at a considerable cost.
Do I agree with these agencies: NO
Our site is table based, hits Priority 3 and receives 130k visitors from Google alone per-week and my table based personal news network site gets 12k from Google every day.
If you are not confident in coding in CSS and learning all the hacks, then stick to standard HTML, following SEO guidelines. However, consider using XML and the style parameters for your sites content, this will see you proud in the long term and when you have time, learn a little CSS...
And it will be done in a couple hours. I will do it when they get here to prove how easy it is to do. But my site will not start ranking all of a sudden for any new keywords.
It will not move at all.
Development agencies exaggerate on times, especially when the companies have no idea on time ratios. For example: 11 days effort to build a contact us page at a cost of £7,150 + the technical spec £11k. Funny, this task would only take me about 1 hour effort. No wonder companies are looking to Eastern Europe to get their websites built.
In fact by rebuilding the site in full CSS from being tables will affect the SEO; as all the previous efforts of getting pages linked, will be broken as new page names will replace the old: creating dead-links.