Please advise - Our business has a successful web site named chandelierparts.com. We show up well in the search engines for many of our product names and keywords. Some of the items we sell have to do with "crystals", "swarovski". "prisms" etc, etc.
So my boss wants to create all these sites such as swarovskicrystals.com, crystalprisms.com (basically a domain for every product we sell). He wants to point all these domains to our main site---not a redirect, but a basic page that is on topic and a link saying something like "see all the products here" that links to www.chandelierparts.com. Part of me thinks all these small domains are a waste of time when we should be focusing those efforts on the www.chandelierparts.com domain....???