I have a custom decal site and I am looking to make the site more user friendly. My problem is that I have several ways to customize each design (color, size, adding a second color, flipping the design, etc.) While experienced customers may know what they are doing, first-timers may have questions about what each option does. And there can be A LOT of information on some of the products so I can't put it on the product page. So I have links to "more information".
My question is what do you feel is the best way to give the customer the option to look at the extra info? I was considering a "preview" style pop that I have been seeing lately (like download.com uses) but not really sure how it works. Open to any and all suggestions.