This might be a dumb question - I'm doing SEO work on a site written in ColdFusion. When I check the backlinks for the site as a whole, I get numbers from Google, Yahoo and MSN that are more or less consistent from month to month.
However, when I check backlinks for *any* of the inside pages, I always get the exact same number. For example if in Yahoo I get 10 pages linking to any one particular inside page, I'll get 10 pages linking to *every* inside page, no variation.
I haven't seen this on any of the other sites I've worked on so I'm thinking it's perhaps due to the pages being .cfm includes?