Links are supposed to be relevant, but how relevant? Is it better to take the most limited view of which sites are relevant? Is it only the linking page that matters in determining relevance or the site as a whole? I am evaluating link partners for a criminal defense attorney site. Should I limit reciprocal links to other criminal defense attorney sites? What about websites for other types of attorneys? What about sites for attorneys in other countries? Or is the content of the linking page that I need to paying the most attention to? Thanks for any insights you can offer.