I think we've established on this forum on more than one occasion that it is imperative to use clean code when building a web page. But does anyone here actually display the W3C badge on every web page they have built?
My client base is mainly small businesses and although I make sure that my recent projects are W3C compatible, I personally would not go as far as to put the badge of approval on each page. Mainly because I feel that not many of my clients would know what it is (and why should they?) resulting in confusion, but I also don't think its necessary. If someone really wanted to know if it was compatible, surely they would check it themselves.
Also as I have started to use FireFox's Validation tools to check my pages, I am not even sure if the W3C badge would apply?
Do any of you use the W3C validator tool and the approvals religiously and have there been any benefits to you using the badge on every one of your approved pages?
I would welcome your feedback.