So Matt Cutts says in his videos that Google does:
- exact duplicate detection
- near duplicate detection
His advice on duplicated content is: "make sure your pages are quite different from each other"
Ok, this doesn't bring us much further..
A friend of mine sells online travel packages in Brazil on his website. I have a site about Brazil as well and recently he asked me: "Why don't you sell my packages on your site? So i agreed!
Arrival at airport. Transfer to hotel. Late night city trip.
Early breakfast. Jeep-safari with guide. Evening: brazilian dinner
Visit to historical part of city
Transfer to airport
(off course with a lot more details)
I am planning to copy these travel packages to my site. Same content, different layout.
Should i worry about duplicated content?