I was watching my dad on the net the other day and he double clicks everything. He doesn't know that links only need clicking the once to activate, unlike a desktop program. I remember thinking at the time that this would lead to problems if he decided to click on adsense ads while surfing, adwords clients would be paying twice right?
Well it was completely by fluke that I stumbled across: http://adwords.blogspot.com/2006/03/...id-clicks.html
So, I'm just wondering whether a lot of click fraud and the reason for a lot of accounts being closed could just be a few regular, older visitors that think everything should be clicked twice - the DoubleClick generation if you will!
What d'ya think?