Because of the technical caliber of people on this forum, I always hesitate to ask questions that show how little I know about the tech side of the web.
However, I feel that I am really missing something in my marketing efforts because I don't know how to make an email that appears like a web page. I get them from other marketers all the time, and feel they are much more powerful marketing messages than just plain text.
I would like to add pictures to my text, but dont know how to do it. I don't want to add an attachment because of everyones fear of the garbage that comes with attachments.
I also have a banner that I wish to make clickable to my URL but don't know the proper code to add to it to make that happen.
Any non technical explanations are truly appreciated. The explanations need to be very simple as in for (dummies)
Thanks in advance for any help you may offer in these matters.