Hi people i run www.burf.com which is a pr4
I am quite new this pr stuff!
How can i get from a pr4 to pr5 without a massive change to the site?
i get around 500-900 visitors a day if that helps
I would not worry about pr but if you want a higher pr you do need more links.
Links are the only thing that will increase your pr.
The new PR5 does not mean anything. As a Google rep put it, PageRank is just one factor out of a hundred used in ranking. PR does not mean as much as it once did.
You can get a PR5 simply by having one single PR6 site link to you, and it will not rocket your site to the top of the SERPs. Good content, good coding techniques and a range of quality links from other sites in your industry will have the most positive effect on rankings.
It looks like you understand.
A focus on obtaining quality links is good. A focus on PR is a waste of time and energy. PR is just one of many factors, and it is not one of the most important factors.