Oh, my! "Shakespeare, Hemingway, now Mike Cunningham." As I wind down from the tizzy that this comparison generated in my fragile literary sensitivity zone, I'm compelled to venture an answer to your question.
Yes and no!
There is a meta tag that can contain keywords:
Code:
<meta name="Keywords" content="Shakespeare, Hemingway, Cunningham, pretention, unparalleled pretention, megalomania, etc.">
But, of course, those terms and phrases chosen for inclusion in your keywords meta tag need not appear anywhere on the web page. Clever search engine algorithms will detect if you're attempting a spam tactic, though. And even if they didn't, it's always better to be genuine. Why state in one context what you aren't willing to state in another. I guess I just place a high value on unassuming honesty.