"Why Flash Could Disappear from Online Ads"
› › › Using Ad Technology
BY Eric Picard | October 27, 2003
Here is part of the article:
"Flash could disappear from online advertising. Sound ludicrous? Then you aren't aware of what has happened between Microsoft and a little-known company called Eolas. If you are aware, you probably don't know the issues this will raise for online advertising.
Back in August, Microsoft lost a patent infringement case related to how Active X controls load into Internet Explorer. Eolas (which holds the patent in question) was awarded a whopping $500 million dollars. Active X is the mechanism used by most Explorer-compatible plug-ins, including Macromedia's Flash and Shockwave, Quicktime, Real Media, Adobe Acrobat, and many others."
Read the article, then come back to discuss it.