Hello everyone and thank you for stopping by my post.
We have all been doing this for years and have our own ways of doing things. This I completely understand.
When writing <title></title> tags, I have always used a "makes sense to read" mentality and created nice titles based on this methodology. I seldom use commas and never use any other punctuation. Periods would be an ultimate "no-no" in my eyes, but what about pipes?
For those of you that don't know, a "pipe" is that straight up and down dash that you get when you press "shift" and "\" or "shift" and "back slash". It looks just like this: |.
I am working with some sites that have existing tags and I am updating the tags and am battling myself over this. There is another developer working on the site with me and he is a pipe user. I am all for change if it is going to ultimately help, but I don't know if using pipes will help or hurt.
Many people make their titles in this fashion:
<title>New 2012 Manufacturer Product Purchase Specials | City State Products Dealers</title>
For those that use pipes, they swear by it. I have never been a pipe user in titles or any tags for that matter. I feel it is not necessary.
If I were to write the above title, I would do it ultimately the same way, less the pipe:
<title>New 2012 Manufacturer Product Purchase Specials City State Products Dealers</title>
Obviously I would like to know if using the "|" will help, hurt or just not matter. We have all got an opinion and I appreciate that. I am looking for validity. If you have proven one way or the other and can show proof, please let me know.
I have gone so far as to email Matt Cutts... I'm not refreshing the inbox every 5 seconds, but it would be nice if he replyd.
At the end of the day, I am looking for something definitive. If you can send links to where someone like Matt Cutts talks about it, that would be awesome. I am not able to find anything definitive and thus, I am here!
Thank you all for taking the time to read this and share your proof/evidence.
Have a fantastic day!