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Thread: Under Maintenance Site SEO

  1. #11
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    i afraid about the bounce rate nowadays google also monitors the bounce rate of the website when visitor will come to your under constructed page they will obviously revert back and spend less time on your website which make google think your website is not relevant.

  2. #12
    Administrator LD's Avatar
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    Quote Originally Posted by vikashmunda View Post
    i afraid about the bounce rate nowadays google also monitors the bounce rate of the website when visitor will come to your under constructed page they will obviously revert back and spend less time on your website which make google think your website is not relevant.
    Pre release pages have been used as far back as I can remember - even when redeveloping a site. However, unless there is a major shift in business policy, products or services, I say keep the old site up until the new site is done. If it's a new development, an "Under Development" or "Coming Soon" message is the way to go. Include on that pre development page a paragraph or two to create some sort of buzz, some contact information and perhaps even a tentative release month (or day if one feels like rolling the dice).
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  3. #13
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    Just build a small 5 to 6 pages website who describe your services. upload some unique contents describe your features and do on-page for that pages. Then start full off-page optimization for the home page. Build its back links from high pr domains with your targeted keywords till when their website become live. After live the new website redirect all the old pages to new one. So it did not lose your link building efforts.

  4. #14
    Moderator Tiggerito's Avatar
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    Quote Originally Posted by LD View Post
    Pre release pages have been used as far back as I can remember - even when redeveloping a site. However, unless there is a major shift in business policy, products or services, I say keep the old site up until the new site is done. If it's a new development, an "Under Development" or "Coming Soon" message is the way to go. Include on that pre development page a paragraph or two to create some sort of buzz, some contact information and perhaps even a tentative release month (or day if one feels like rolling the dice).
    I'd agree that you should keep the old site if there is one, but I don't get telling people and search engines your not ready for them with "Under Development" or "Coming Soon" messages. If you can brand and sell with a paragraph or two, then do it. Maybe if you have something big coming up add a subscribe option to inform people when the event happened and even better, get the social media stuff going. I also like your idea of creating buzz, but "Under Development" or "Coming Soon" no way does that!

    <rant on>
    It's a pet peeve of mine but I get irate from seeing websites sit for months doing nothing for their owner. Not even having a phone number, just sitting there, mostly blank, indicating that the business is not capable of getting a job done. Quite often because the business keeps changing/adding to the over featured website they wanted without expecting to pay for it. The developer starts hiding and time start stretching!
    <rant off>
    by Tony McCreath (Tiggerito)
    owner of Web Site Advantage

  5. #15
    Administrator LD's Avatar
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    Quote Originally Posted by mccreath View Post
    I'd agree that you should keep the old site if there is one, but I don't get telling people and search engines your not ready for them with "Under Development" or "Coming Soon" messages. If you can brand and sell with a paragraph or two, then do it. Maybe if you have something big coming up add a subscribe option to inform people when the event happened and even better, get the social media stuff going. I also like your idea of creating buzz, but "Under Development" or "Coming Soon" no way does that!
    My reasoning for the suggestions (although of the two I mentioned,"coming soon" is a better choice) is that at least people know something is happening with the site, there is more to come and it's almost done. A similar title with some verbiage will get the point across for sure. If I feel something is "soon to be finished", and in this case the topic is a new or redeveloped project, I will check back. If there is a one page, paragraph or two kind-of-"sell" but no indication of why it's only one page or if there is more to come, I'd not go back. A lot of people with less online experience might think that's it too.

    IMO. Having said that - getting creative with the title of that page is a good thing. I just think people need to know things are changing, being improved (insert any similar adjective here) it's creating a bit of a tease and visitors will know when to come back.
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  6. #16
    Moderator Tiggerito's Avatar
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    Quote Originally Posted by LD View Post
    My reasoning for the suggestions (although of the two I mentioned,"coming soon" is a better choice) is that at least people know something is happening with the site, there is more to come and it's almost done. A similar title with some verbiage will get the point across for sure. If I feel something is "soon to be finished", and in this case the topic is a new or redeveloped project, I will check back. If there is a one page, paragraph or two kind-of-"sell" but no indication of why it's only one page or if there is more to come, I'd not go back. A lot of people with less online experience might think that's it too.

    IMO. Having said that - getting creative with the title of that page is a good thing. I just think people need to know things are changing, being improved (insert any similar adjective here) it's creating a bit of a tease and visitors will know when to come back.
    That sounds good. I think the key point I'm (we are) making is don't just throw up a page with just the text "Under Construction". Teasing people about what's to come is a good idea.
    by Tony McCreath (Tiggerito)
    owner of Web Site Advantage

  7. The following user agrees with Tiggerito:
    LD
  8. #17
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    Quote Originally Posted by LD View Post
    Pre release pages have been used as far back as I can remember - even when redeveloping a site. However, unless there is a major shift in business policy, products or services, I say keep the old site up until the new site is done. If it's a new development, an "Under Development" or "Coming Soon" message is the way to go. Include on that pre development page a paragraph or two to create some sort of buzz, some contact information and perhaps even a tentative release month (or day if one feels like rolling the dice).
    And one thing that i want to ask if changing website themes also hurt ranking?

  9. #18
    Administrator LD's Avatar
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    Quote Originally Posted by vikashmunda View Post
    And one thing that i want to ask if changing website themes also hurt ranking?
    Do you mean site/page content or visual elements/features?
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  10. #19
    WebProWorld MVP deepsand's Avatar
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    Quote Originally Posted by Adrian98 View Post
    Make a 503 server status page for the search engines and an under constructions page for the visitor and then do your general natural SEO!!
    Quote Originally Posted by steveschmidt85 View Post
    It wont be something like cloaking?
    Technically, yes, it is cloaking; but, not of a deceptive kind designed to fool an SE into seeing content different from what a human user sees, which is what should be avoided.

    However, given that an SE is not going to discover an online resource unless it either has been directly submitted to that SE, or has at least one inbound link which it discovers on its own, and that there is no downside to having a work in progress be discovered, this temporary hiding is simply extra work that brings no benefit.

    If you are set on not yet having the site be indexed, simply use a robots.txt to disallow crawling.

  11. #20
    WebProWorld MVP deepsand's Avatar
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    Quote Originally Posted by vikashmunda View Post
    i afraid about the bounce rate nowadays google also monitors the bounce rate of the website when visitor will come to your under constructed page they will obviously revert back and spend less time on your website which make google think your website is not relevant.
    Nonsense. Google has no way of knowing the bounce rates of the various pages on a site unless each and every page of the site have its GA/Urchin web tags installed.

    Furthermore, bounce rate viewed out of context is meaningless.

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