We've been trying to figure this out for our website.
Targeting the plural keywords, "Utah Havanese Puppies" "Havanese Puppies Utah" "Havanese puppies in utah"
We now rank #1 for our target market of Utah and a few surrounding states.
We now are trying to focus more on the whole, just "Havanese Puppies". To target the market nationally.
With ranking so high with our Utah keywords, why do those same keywords not count towards our new goal. (-Utah)
Do they rank differently with Utah connected to them? How do plural keywords and Search Engines work together?
Suggestions for us?