How to promote a personal gift [Archive]

gamma

10-24-2003, 05:28 PM

Yaldushenu is a personal gift for new mothers from their beloved ones.
I need your comments and remarks. We are not an english originated site
What do we have to do to start marketing this personal gift?
Yaldushenu pendants comes in a boy shape and in a girl shape,
and it's designed by a 13 years old girl as a gift to her mother,
hoping that she and her little brother will
allways be near their mother`s heart.
You can see the gift
http://www.yaldushenu.com/
Thanks for your help

minstrel

10-30-2003, 02:24 AM

Yaldushenu...
Gesundheit...

Thanks......
and ???? no tips???? no advice?

Okay... you're right... it was a lame attempt at humour, offered obviously way too late at night. I apologize.

I guess the point I was trying to make was I have no idea what a yaldushenu is supposed to be, who you would want to market it to, or even why you would want to market it. And visiting the website didn't help - I still don't know what it is or what it is supposed to represent or who would want to buy one. Is there a particular target audience? A religion? A culture? An age group, other than the 13 year old girl mentioned here and on the web site (which I'm sorry to say didn't make the concept any clearer to me)?

So, back to your question of how does one market a yaldushenu? I haven't the vaguest idea - your guess is probably a whole lot better than mine since presumably you at least know what it is or what it means. But however you try to market it, unless you provide a bit more information on your website, no one visiting it is going to be any farther ahead than they were before they visited - so if they know what it is and want to buy one before they get there, you've got a sale. If not, they, like me, are going to leave muttering, "huh?" and probably will have little or no interest in returning.

Nonetheless, I do apologize.. I suppose in retrospect it would have been preferable for me not to reply at all than to reply cryptically and in an obviously not very helpful way
.