What is the best book on marketing???

[drewsimmons]

Guys, what do you think is the best book on marketing out there??? Any suggestions? Let's share the best material.

Thanks

[sentry04]

the book Big 50: Marketing is the most brilliant one i've come across. I live by it. It's why i can afford to live the way i do hahaha:D
It's available here:
www.lulu.com/content/316569

Hope you reap the same benefits!!

[jjre65]

inet marketing aside, the best "marketing book ever written is called "the 22 immutable laws of marketing" by Al Ries and Jack Trout.
Short, easy to read and facinating.
Whatever you thought you new about marketing, this is the one.......ps this is not spam or something i am trying to sell.....just a great book!

[kantata]

the book Big 50: Marketing is the most brilliant one i've come across. I live by it. It's why i can afford to live the way i do hahaha:D
It's available here:
www.lulu.com/content/316569

Hope you reap the same benefits!!

That book is excellent! It's responsible for all my gains this year! And it's not a drag to use, again and again:):):):) I didn't know it was available on lulu? It was so hard to find before.

Thanks man!

[Brandon Tanner]

'Unleashing the idea virus' is very good also.
www.sethgodin.com/ideavirus/01-getit.html (http://www.sethgodin.com/ideavirus/01-getit.html)

[SeoSem]

Guys, what do you think is the best book on marketing out there??? Any suggestions? Let's share the best material.

Thanks

The Science of Getting Rich
by Wallace D. Wattles

Think And Grow Rich
by Napoleon Hill

Scientific Advertising
by Claude Hopkins

Search the internet and you should be able to download this books (above) for free. It's a public domain.

Everything you can get your hans on from Jay L. Abraham.

[philippeb]

the book Big 50: Marketing is the most brilliant one i've come across. I live by it. It's why i can afford to live the way i do hahaha:D
It's available here:
www.lulu.com/content/316569

Hope you reap the same benefits!!

Any clue whether I can get this book in Canada? By what I read on here - I want to get my hands on it.

I can tell you which book is a waste of time: "101 ways to promote your web site" by "Susan Sweeney". It's written in a condescending fashion, very repetitive, etc. I always wonder about author who tell you "exactly how to do it" to make your millions, when they themselves aren't millionaires. I much prefer to fin good books from authors who have "done it".

[jwinn]

Check out: Bill Hibblers-"The Rudl Report"
and Spiritual Marketing By Joe Vitel.

[Coqui Colunge]

Any book from Al Ries & Jack Trout should do the job.

But I have to agree with iire65 “The 22 Immutable Laws of Marketing” is indeed the best marketing book ever written, by far. And trust me, I’ve read hundreds of books, included all the ones mentioned here in this thread.

If you really want to learn the fundamentals of marketing learn from Al Ries & Jack Trout. You might want to start from the beginning so go ahead and read: Positioning.

Once you have this knowledge you’ll find online marketing much easier and you’ll earn much more money.

Hope it helps

Coqui

[Duncan Pollock]

You could do worse than connecting with Bryan Eisenberg -- see http://www.grokdotcom.com/
He's an undoubted expert in the marketing business, with special reference to the web.
There's also Michael Katz, who's a widely recognized guru in the e-newsletter field -- see http://www.bluepenguindevelopment.com/index.html
Both of these guys have, to my mind (and I'm sure I'm not alone in the opinion), an unparallelled understanding of what's involved in "selling anything to anyone."
They also have an infectious sense of humour -- Michael Katz in particular.

Duncan