View Full Version : Taking Advantage Of Our Old Pr4 Site. How?
pianist718
08-04-2005, 10:37 AM
Hi,
We have an old site of ours that recently got a PR4 from PR3 stage. Now for some keywords the site is on google page 1, 2, 5, 6, 18 ...
We are coming out with our new website (same product, same keywords, different design, content and URL.)
Now ... if we change the WhoIs info for the old site so that google doesn't know it's our site .. how can we benefit from this situation?
The site URl we will come out with will have a PR of 0 as it's brand new (registsred a year ago but parked)
Should we put a text link to our new site from the home page of old site? SHould we have 2-3 links going to the new site from old site...? Basically, how can we benefot from what our old site achieved through the last 1.5 years?
Thank you.
sudhani
08-04-2005, 10:58 AM
Why don't you relaunch the existing PR4 site?
This should get you maximum results.
pianist718
08-04-2005, 11:36 AM
We can't. We are now coming out with a new site for branding issues. So just trying to benefit from what we already achieved.
DMC_34
08-04-2005, 11:42 AM
We can't. We are now coming out with a new site for branding issues. So just trying to benefit from what we already achieved.
301 redirect would be the best then.
pianist718
08-04-2005, 11:52 AM
How is it done?
And ... is it better than to have a text link pointing to the new site from the old?
DMC_34
08-04-2005, 12:17 PM
How is it done?
And ... is it better than to have a text link pointing to the new site from the old?
If both sites are selling the similar items as suggested but the new domain is set up for more branding purposes I would definately go with a 301 redirect. Most of the LP & PR should transfer to new one. I would believe the history in the eyes might as well but I dont know that sure.
301 is accomplished from your server. Make sure the redirect is a 301 which is permenant. Bots should note the change and consider new domain has taken the place of the old domain.
To me the transfer is better than just linking from old site to new, especially if you are not going to redevelop the old one.
DMC
supernatural_247
08-04-2005, 03:32 PM
Should we put a text link to our new site from the home page of old site? SHould we have 2-3 links going to the new site from old site...? Basically, how can we benefot from what our old site achieved through the last 1.5 years?
Yes. Just make sure that your anchor text is the same as the page title of the new site that you are linking to. I don't think you should have to update the whois...
DMC_34
08-04-2005, 03:56 PM
supernatural_247,
I disagree, but I am curious why you believe one link from an established domain is better than doing a 301 redirect. Especially noting since one link will not do much for ranking but a 301 will help transfer the LP to the new domain. This doesnt make sense unless you are trying to run 2 stores or a doorway page. Personally I would stick with a 301 and forsake whatever small benefit one link will do.
DMC
supernatural_247
08-04-2005, 04:18 PM
supernatural_247, I disagree, but I am curious why you believe one link from an established domain is better than doing a 301 redirect. Especially noting since one link will not do much for ranking but a 301 will help transfer the LP to the new domain. This doesnt make sense unless you are trying to run 2 stores or a doorway page. Personally I would stick with a 301 and forsake whatever small benefit one link will do.
good point... one link will not be worth it. However, I am assuming that the old site had more than just a homepage, so put a few links to the new site (one to the homepage, the rest to other pages) in the footer of the old site so that these links are on all the old pages. Then create a 301 re-direct that will re-direct after 5 secs or so and a text link "Click here to go to the new site" that also links to the new site. therefore, you maintain relevance and increase the new site's visibility to search engines.
DMC_34
08-04-2005, 06:48 PM
Super,
Google will only count a few of the links. Sitewide links are not what they used to be. Also he has to be careful not to overlink the 2 domains togther especially if they are in the same C Block. Do that too much and it will never rank.
DMC
sudhani
08-05-2005, 12:52 AM
Both DMC & Super are correct to some extetnt.
I personally would look at the issue something like this:
Are you still able to make a sale (or drive the current traffic to the new domain) using the old domain?
If Yes, keep the old domain intact - Direct the visitors to the new site (text links / image links both will work). Optimize the new site for a slightly different keyword. That way, you have two websites - competing with each other.
By using 301 redrects, you are "killing" the first website - please do it if you want to 'retire' the first domain.
-Sudha.
supernatural_247
08-05-2005, 02:10 PM
Google will only count a few of the links. Sitewide links are not what they used to be. Also he has to be careful not to overlink the 2 domains togther especially if they are in the same C Block. Do that too much and it will never rank.
not sure about what C block is, but i know Yahoo and MSN will count the links... has worked for me everytime i needed to get a new site into the SE's within a month...
DMC_34
08-05-2005, 03:16 PM
but i know Yahoo and MSN will count the links
The C Block is the first 3 octects in the IP address:
1.2.3.90
1.2.3.80
Would be considered in the same C Block. Google usually associates sites as related by C block, server, Heavily interlinked, and WHOIS. If the 2 sites are targeting the same keywords ther is a chance Google may ignore one of them. This has happened to us before. Otherwise I could start 10 sites and possibly own the top 10 slots for my keywords. I believe some refer to this as domain spam.
True but this the Google forum :-)
Let me reiterate this as well. If you are going after branding use the branding domain. Regardless of whether you interlink the sites or not you are probably going to be sandboxed with the new domain...period. BUT if you 301 redirect your established domain you MAY sidestep any filter associated with new domains. I would love to have a related established domain over a year old right now. I would 301 redirect it in heartbeat to my new site. KICKSTART IT BABY!! My guess regardless of how many links from the old site to the new site it wont help in the area of passing that filter but 301 MIGHT.
DMC