Complicated back link

[Inter]

How important to have direct (www.yoursite.com) back link instead of complicated back link?


[url=http://www.interbucks.com/]Flowers and Gifts[url]

[cbp]

What is a:

complicated back link
?

CBP

[minstrel]

Are you asking which is better?


<a href="http://www.interbucks.com/>www.interbucks.com</a>
or


<a href="http://www.interbucks.com/>Flowers and Gifts</a>
If so, use the second version -- the one containing relevant search words as the "anchor text".

[Inter]

Complicated link:
http://www.buzzle.com/r459.asp?place=search&query=interbucks%2Ecom&engine=&lid=598637
this address will shown in a bottom bar.

Flowers and Gifts (http://www.interbucks.com/)