View Full Version : Backlink Strategies
WildSeeker
11-17-2003, 10:15 PM
Greetings!
I would like to hear of strategies for generating backlinks - reciprocal or non-reciprocal. Specifically for new sites attempting to get backlinks from sites with decent PR.
I have noticed that being a new site with a low PR it can be a challenge to accomplish this task. Does it pay to subscribe to services such as: linksmanager.com?
Thank you, in advance, for your feedback.
minstrel
11-17-2003, 10:48 PM
I would like to hear of strategies for generating backlinks - reciprocal or non-reciprocal. Specifically for new sites attempting to get backlinks from sites with decent PR. I have noticed that being a new site with a low PR it can be a challenge to accomplish this task. Does it pay to subscribe to services such as: linksmanager.com?
I don't know anything about linksmager.com. However, your site encompasses travel, vacation, wilderness adventures, and outfitting/sports equipment. Use ketwords like those to do a search on Google or other engines and send an email to the contact or sales/marketing person. It seems to me a site like yours could be of interest to travel agents and outfitters, especially if you offer reciprocal links to their sites from yours.
anuj_pandit1
11-18-2003, 02:13 AM
Hello Friend,
I hope you are doing well
ARELIS is good software to find the Back Links and you can also know that your competetior that having good PR from which websites they are linked.
Use this software you will enjoy.............
download it from www.downloads.com
I hope you will get lot of links using this software.
Regards
Alok Kumar Upadhyay
rlrouse
11-18-2003, 09:04 AM
For getting reciprocal links, minstrel's advice is right on the money. If you do it by hand, you (and Google) will be better satisfied with the results.
Create a template email for contacting your potential link partners, then customize the template for each site that you target:
1 - If possible, address the webmaster/owner by name. Many sites will provide this and other useful info on an "About us" page.
2 - Compliment them on a specific feature of their site. Something like "Your tutorial on optimizing grahics for the web is one of most useful and concise that I've found. Great job!" is much better than "Love your website!".
3 - Ask for a link on a specific content page (even if they have a links page). Then explain why your link would benefit the users of that page.
For example, you could say something like "Your guide to selecting a web host is very comprehensive and easy to read. A link to my SEO guide on that page (and vice versa) would provide a very useful extra resource for both our users."
Links on content pages are generally much more powerful in terms of boosting traffic, PageRank, and search engine positioning than links on a links page. These content page links can put your linking campaign on steroids (sorry for stealing your site name Janeth).
There are many ways to get non-reciprocal links as well. I have a great ebook available for free that explains 21 ways to get links to your site. Send me a private message if you want to check it out.
I hope this helps.
One thing I always like to mention to anyone seeking "link partners". Be sure it is a real link and not some script looking up your url in a database. This is becomming far to common anymore. In my field (gaming) I really have to really put through each and every site through the ringer on this one. You should be sure to test anything that has a form, or an outside manager of any kind taking care of links.
The best idea is to go to their links page and right click "copy shortcut" and paste it somewhere and see if it links to you, or has some gobble-d-gook looking up the url in the database. You mentioned a link mgt url. Be especially careful of these.
One good peice of advice in selecting link partners, is to try to trade prominate links with sites that are non competing with you.
One of the other posters mentioned travel agencies, for example. Most of the time when you trade, you place it on a links or partners type of page. Try trading a front page link with a site like that. It won't take business away from you because of the diff sub matter and vice versa.
In my business, trading links with other gaming sites, we always bury the links page where no one will really look, unless they want to. When trading with non gaming sites, I will always try to get a well placed link trade. In gaming though, it does not happen all that often, but when it does, I always do well. Doing this type of trade is always a good source of free traffic, so give that a try first.
peace...Paul
WildSeeker
11-18-2003, 04:25 PM
Thank you for all the good tips. I have been employing a few of these tactics and wanted to confirm I was taking the right approach. It really can be a challenging process. I think what has most concerned me since joining this site/forum is the issue of linking with sites possessing a low PR. It really is a 'Chicken or the Egg' type of issue ... hard to get good links without a good PR, but hard to get a good PR without having good links. I am confident that in time I will build good linking partnerships. I have over 50 active adventure travel outfitters on my site, and the number is growing weekly ... I am hopeful that I will be able to develop reciprocal relationships with some of these in time ... haven't focused on that angle of the relationship just yet.
Again, Thanks!
achronister
11-18-2003, 05:57 PM
As far as gaining backlinks, I wouldn't be overly concerned with PR. You want links from on topic, relevant sites with high traffic. You'll get better referrals, conversion rates, sales and so forth. The best resource I have found on this topic can be found http://www.linkingmatters.com/DownloadPDF.html
Download the Linking Matters Report. It is fairly in depth but will give you a nearly complete linking strategy.
Aaron
rlrouse
11-18-2003, 06:05 PM
It really is a 'Chicken or the Egg' type of issue ... hard to get good links without a good PR, but hard to get a good PR without having good links.
True, but keep in mind that today's PR3 page might be a PR6 next month.
One more thing to take a look at. I reviewed it today to clear up some questions after the post. I didn't want to stick my foot in my mouth and I finally did look a bit closer.
The linksmanager.com that you mentioned is something a see a lot of lately in the casino world. The:
http://linkpartners.com/
works with it in some way but "partners" is free. It's simply a database of sites that want to swap links. Just go there skip register, logon and just do a search. You'll see what i mean. You can reg free and contact others or they will contact you. The search will give you a thumbnail, title and desc. The button below the search, automate, is the linksmanager.com that makes the job easier (they say).
Sometimes when I come across the partners form in the casinos, it has a box you can click to automaticly be included in the database. Always wondered what it did. Now I know. It looks real good, so I'm going to join and see how it goes for me.
The jury is still out on the manager. Anyone worked with it? Comment anyone?
peace...Paul
rlrouse
11-19-2003, 05:08 AM
Linksmanager.com needs to be used very carefully, if at all. The problem isn't with Linksmanager itself(the concept is a good one), rather the way the service is all too often used. They're basically just a database of other potential link partners.
The problem is, an unusually high percentage of the webmasters who use the service eventually end up getting penalized for linking to bad neighborhoods because they fall into the link farm trap.
When you refered to the links manager I think you ment the links partner. The links partner is the database database and the manager is the paid ($20/mo) "sister" site that is supposed to make the job easier.
Looking into it further, it looks like the manager simply manages whatever is collected and it's up to the user to determine how the collected info is placed in their site. It is not and automatic process like I had previously thought, as some of the others are.
Some of them will collect your link info and automaticly place it in a database that is called out by the link when it is clicked. Therefore it is not a direct link and will not help with your PR. That is what I have a problem with.
My take on this is that you can list in the database for free (partner) and if you want to make your life easier, you can subscribe to the manager ($20/mo)and do what you will with the info collected.
peace...Paul
rlrouse
11-20-2003, 04:08 PM
Looking into it further, it looks like the manager simply manages whatever is collected and it's up to the user to determine how the collected info is placed in their site. It is not and automatic process like I had previously thought, as some of the others are.
This is true but in the end it makes little difference. No matter how much care you take in selecting link parters from their database, a bad neighborhood (or more likely several) is likely to catch up with you eventually.
Why? Because the people who use these services by and large aren't even aware that Google penalties exist (no offense meant toward anyone who may be using them).
The majority of casual webmasters never visit a forum like this so they work "in the dark" in many ways. The only thing a great many of the people who use these services are aware of is they've found an easy way to find links partners.
And when you link to sites that link to other sites in a "link-traders" database, sooner or later the penalties will migrate. I've had to bail out more than a handful of clients who fell into this trap.