How does Kanoodle.com work for you?

[dmcgill]

Hi,
I have been looking at all the search engines I am not in and one of them happens to be Kanoodle. I am a partner with them and push their sponsored listings on our search engine www.webworldindex.com but was surprized to see I wasn't listed with them. Does any one have any experience on their pay per click function?
dmcgill

[rlrouse]

My Kanoodle ads result in a great ROI, but I don't receive much traffic from them compared to AdWords even though I'm near the top of the bid list for quite a few keywords. They're definitely worth the time and expense IMO due to the (relatively) low cost of the top positions.

[lwalsh]

Our experience with Kanoodle has been everything but successful. It is one of the only search engines I have found that we have a problem of too many clicks. This would be a good thing, but we have found that the conversions here are much lower than other sites.

Considering this as a mid-level search engine...
We get about 4x the clicks that we get on other mid-level engines (411web, 7search, Search123, Sprinks, etc.). At the same time, our conversions are about 1/4 what they are on similar sites. Not a good combination.

We even tried low volume terms and misspelled keywords. Most of these drew much less clicks, though some drew enormous amounts. Again, very low conversion rate.

Anyway...just my two cents.

[crobike]

I think many of the partners (not the big ones) of Kanoodle who pushed their sponsored listings on their search engines are making any tricks to increase their clicks. I've tried Kannodle with my site http://www.crobike.de but the most visitors stopped at the startsite. So I think Kanoodle should better control their partners.

[genesower]

From using tracking links provided by my Yahoo! Store I just didn't find that Kanoodle converted to sales the way Google Adwords does. Just not worth it. I tried Kanoodle for about 6 months. -gene

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[rlrouse]

Very interesting responses. My experience with Kanoodle has been and continues to be very good. Maybe it's the niche that I advertise in (not SEO). My results are exactly opposite those of the other respondents, great ROI but not reltively few clicks.

[mm99]

I've heard very little good about Kanoodle. Every time it seems to be the same thing. Too many clicks, little results. Just a few days ago, someone emailed me and mentioned it again. She had spent $50 with them and her clicks shot up, but no results. There must be a trick to it and I wouldn't invest a dime till I know what it is.

Peace...Paul

[dmcgill]

I have used there engine simply because of the low cost had clicks come from them (according to my stats but low clicks. I have tried adwords and like them better. I think I get a better bang for the buck. Thanks for your valued opinions.
Dmcgill

[joelkatona]

Although I did not have any experience with Kanoodle, the comments I see about high click thoroughs and no conversion results is identical to my experience with Sprinks.

Now that Google is serving AddWords in place of adds by Sprinks I am starting to see some results trickling in from About.com an other sites previously served by Sprinks. I think with all second tier PPC engines you have to be cautious, you have to constantly check your server logs to see where your visitors are coming and check the search partners web site.
On many occasion with Sprinks we had found visitors coming from their search partners having no PR rating and showing very poor Alexa ratings.

[mm99]

I've had people say the same things about Sprinks also. It would seem that if you have any paid program at all, careful attn should be paid to what you are doing. Some offer more control than others. Some seem to give you no control at all and engage in a crap shoot for their clients.

If you have 10 clients and it does not work for 7, you now have 3 that it does work for, and they'll be back. 10 more, well now you have 6 total. It looks a lot to me like this is the way they operate. I don't do any paid ads at all, I just opt the hell out of what ever it is I'm working on.

Being in the Casino business, I've seen and studied sites that really push the limits and have a good idea of where the line in the sand lies. If it's not working like it should, I just move the line. I've never gambled with "second-tier" paid ads.

Here's an article I came across today that might be of interest:

http://www.accordmarketing.com/tid/archive/google-update-florida.html

peace...Paul

[dmcgill]

Kanoodle has been up for a while and what brought my attention to the engine and ultimatly led me to partner with them for search results was the search and the cost of ads.
Having said that, I have now done more research and discovered that kanoodle pulls from google and re-re directs sponsored listings to partners like me. Anyone can go to dmoz.org and create a look alike site, and pull from dmoz. You just have to display the credit to dmoz on the bottom of the page. A real search engine should push thier own data base. don't you think?

dmcgill

[janeth]

Hi dmcgill,

I agree 100% A real search engine should push thier own data base.