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View Full Version : A/B Split Testing No Data On Variation Landing Page



morestar
09-28-2011, 12:57 PM
Hello WebProWorld members and more specifically the Adwords Gurus. I need your help!

Last week I decided to setup A/B testing for a landing page. I went through the setup process properly without any snags and since then have been waiting for click-through and conversion data - however...

A week later, I am seeing in the statistics related to Conv./Visitors that the "Original" page has had 25 visitors and two conversions while the "Variation" page has no data.

Now, correct me if I'm wrong but at 25 clicks/views on the Original page, am I safe to assume Google isn't displaying the Variation page?

Please Help!

deepsand
09-28-2011, 08:38 PM
... am I safe to assume Google isn't displaying the Variation page?
Nope; in fact, while you should be able to presume such, Google puts the lie to that.

I've seen the same curious results doing A/B tests on ad copies - different ads, same landing page - where Google was supposedly giving each equal exposure. And, yet, the Impression counts continued to diverge over time.

Are you presented with segregated Impression counts? If so, what do they show?