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View Full Version : Google Adword Yellow Box Turns Lilac



dburdon
07-28-2010, 03:48 PM
Has anybody else noticed that the Google Adwords yellow box has turned lilac? The box, when it appeared, was blue in colour up to April 2007. It then changed to a creamy yellow colour.

Last time around the change was covered on Google's Indside Adwords blog. See: http://adwords.blogspot.com/2007/04/two-changes-to-how-top-ads-are.html This time there is no coverage.

I have seen the change on Google.com, Google.co.uk and Google.fr but admittedly from a UK IP address. Is this change worldwide? And is it permanent? What is the rationale?

dburdon
07-28-2010, 04:26 PM
I've since spotted a post on Search Engine Land that refers to my lilac description as pale purple!!! Someone elsewhere has called it pale blue/purple.

lambpie
08-02-2010, 09:00 AM
I've noticed the same thing, Google seem to test different colours from time to time but they never seem to stick with them!