Hi!
I read about your site elsewhere in the forums as you were looking for a #1 Google ranking but were also concerned your site wasn't getting reviewed. So here's a review. But first of all...
1) Keep in mind that a website review on this forum isn't going to focus on your coding, but on your website itself.
2) Keep in mind that a #1 ranking won't do you any good if your site doesn't inspire trust and/or doesn't provide true calls to action...which I address in my review.
3) And please keep in mind that my review, while a bit harsh, is truly meant to provide you with constructive criticism.
The review:
I opened up your site and my eyes flitted everywhere and couldn’t find anywhere to focus.
Studies have shown that people look first at the center of a web page, then to the left, and quickly eliminate anything that looks like an ad. Also, that they look for focal points and, if they don’t find them, quickly skip somewhere else...missing things you want them to notice or act upon.
In your case, the top center of your website was an irrelevant photo. So my eye flitted left. To where the text looks like keyword meta tags (“debt consolidation . debt reduction . debt counseling”) rather than the headline or sentence structure we are trained to recognize from an early age.
So then my eyes flipped all over the place trying to find something to focus on.
I could never find it.
So my first recommendation? Revise your heading drastically. And get rid of the 3 columns. Give your visitors real focal points.
OK. Moving on.
In the first line of your main text, you write:
“Are you under debt burden? Debt consolidation care offers Debt consolidation, Debt Reduction,”
Think about that.
The name of your business appears to be Debt Consolidation Care, but that’s not even capitalized as a title in your very first line. Hmmmm. Indeed, not capitalizing the name of your business happened quite regularly throughout your site, so I would suggest correcting that. And don’t capitalize unimportant things, even for emphasis, unless it actually emphasizes it. In the example above, your use (or lack of use) of capitals seemed capricious at best.
Other concerns:
Looking at the left of your main page, one heading (Information) is just that, while the very next one (Latest Articles 1,2,3,4,5) is a link but would appear to refer to the 5 items listed below.
This is a pattern throughout your site. You have things that are links that most people will never find. You have internal links that don’t look like links. You have things that look like links that aren’t. Make your links more clear.
Looking at the right column, it was “If you are lucky we will pay a part of your loan, up to 30%.” What does that mean? And why do I have to sign up for something before I find out what it means? And why should it be a gamble?
Indeed, you also have a link to “sign up for a free quote” listed up in the heading.
What on earth am I getting a quote for? You have an internal link that says “...sign up for our free membership to get the tips, newsletters and specialized articles on debt consolidation.Also learn techniques to avoid bankruptcy.” But nothing anywhere on the page about anything costing $$$.
In other words, you are offering calls to action without leading people to those actions. I sure wouldn’t sign up for something without getting information in advance...and I never click on a link calling for an action without having what will happen explained to me clearly in advance.
Another recommendation...revise your language to sound more professional.
Seriously. This is a big one. (And someone else recommended getting a copywriter so I'm sure they had the same problems I did.)
To be honest, your website in many sections reads like a Nigerian scam letter.
That does NOT inspire trust. And when dealing with $$$ issues, you need to inspire trust above all other things.
Examples:
“...the last wish of a debt stuck”
“...recommend you to have a feel of it”
“The trend is to analyze after the loss, people comments after basketball match specially after loss...”
“Thats what we feel, why to commit mistakes to learn.”
“If you are under debt mountain...”
“There are many definition to debt, one of it is a whirlwind, which takes you deeper and deeper. There are many ways by which, you can get rid of your loans but before exiting through a door we recommend you to have a look outside, to see what is there after the door.”
“Most of the people ask us that why the hell the creditors do that for us ? Very right, why they will do that for you, the answer is very simple...”
Boy, I could go on and on about that one. But the bottom line is that, if I am going to trust financial issues to someone, I sure as heck want them to come across as total, mature professionals. Your site doesn't do that.
Finally, proofread your website for visuals. There are places where capital letters are not used at the beginning of sentences, where the format changes in the middle of a page, etc. Heck, there’s one sentence at the beginning of a paragraph that starts with a period.
Well...I hope this helps. Again, I know it’s a bit harsh, but it’s meant solely to help you. Don't focus all your attention on
SEO. It's what happens when people get to your website that counts.
Good luck!
Kendall
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