KaZaZZ! Intelli-Match Search Technology

Today, consumers go to search engines, enter the information in a search box and search databases on the back-end deliver related search results. This
process works well right now and will continue to get better over time.

What Intelli-Match does is focus on what users may want to search for, before they enter their search term(s). The technology analyses what you have
searched for in the past, and when you return to the search engine, it provides search suggestions based on this analysis.

Technically, the way it works is Intelli-Match adds search databases on the front-end of the search process. The front-end databases perform the
analysis of your search activity and determines what may be interesting search suggestions for you when you return to the search engine. When you return, the front-end databases pre-populate this information in the search box.

We think Intelli-Match will eventually make Internet search much easier and more exciting for the masses by providing them with assistance in their
search, even when they dont know what they want to search for.

Our press release is below.

Kim Lauren
VP - Business Development
KaZaZZ! Search Engine
www.kazazz.com


FOR IMMEDIATE RELEASE

SEARCH FIRM INTELLIGENTLY MATCHES CONSUMER INTERESTS

KaZaZZ! Launches Patent Pending Intelli-Match Search Technology

Dallas, TX April 14, 2004 Today, KaZaZZ! announces the launch of its patent pending Intelli-Match search technology. The innovative new search
technology gauges consumers search interests based on their search activity and provides
related search suggestions within the consumers search box during subsequent visits to KaZaZZ! For example, a search for NBA Playoffs on KaZaZZ!
would generate sports related search suggestions during the consumers next
visit to the search engine. To keep pace with consumer's changing search interests, the new technology continuously updates itself to match the consumers new search preferences. To avoid privacy concerns, the Intelli-Match search technology was
designed to work without storing any personal search information within its databases.

"A lot of great work has been done to generate reliable back-end search results. However, little work has been done to address the upfront consumer
search experience," Says Karl Hall, CEO of KaZaZZ! "Intelli-Match attempts to close
this loop by maximizing the upfront consumer search experience," Hall said.

To find out more about Intelli-Match, visit KaZaZZ! at www.kazazz.com.


About KaZaZZ!
KaZaZZ! is a search technology company founded with the purpose of creating content that consistently permeates the human spirit. KaZaZZ! Search, the
companys signature online property, offers several unique online tools and is used by consumers around the world. KaZaZZ! is headquartered in Dallas, Texas.

<Mod edit to comply with Site Review Rule #1 - Masterpeace>

Hi!

Nice, clean layout, reminds me of something ;) The Intelli-Match should be great new addition to search engines, although it didn't really work for me the first couple of times, as I don't have any interests in Ludakris or Pokemon. I'll try it again over the next couple of days.

Overall, I like the look and the concept. (And have submitted my own website)

Wendy

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Our website was featured in the UK Sunday Times of October 10th

This looks a very interesting site. The forums are also a good idea. I've registered my site and I'll call back every so often. Good luck with it.

Nick