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Hi all.
We really need help for our site. We need some feedback and suggestions on how to improve it. Also would you purchase something from it? (if you were surfing by) http://www.skylinetechusa.com Thanks Sellers |
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So what's to be done? I would add, in addition to the configurator, some way to compare between at least two models. This provide an absolute minimum of context. Information. If you want to see the real deal, where I'd go to buy, check this site out. The layout, simplistic and "primitive" technically, is years ahead on content and information context. Figure out the entire package and you won't just get visitors -- you'll get publicity. That's the advantage of design driven (not code, not cute) sites. |
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Thanks this really helps
We have a side by side comparison where you can compare up to four items. check this out: http://usm.channelonline.com/skytech...did=M001983311 What do you think? Thanks |
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This is more like what I have in mind. I tried to figure out how to get this result (as you would for a user test - compare four models in the price range $x)
...Only one problem. I could not figure out how to get four models up to compare them. I found the multi part compare section. I entered into the first box "Camera" and in the second box $350. And here's the results page with that criterion. Sit a user (or twenty) down. Ask them to accomplish a set of likely tasks, from selection, comparison, to complete purchase. Put them up against your Configurator's "ease of use." ...Get a surprise. Take as long as you want explaining "...if users understood the 'trick.'" Come to the realization, if there's a 'trick' you have to explain, it isn't useable. Redesign. Retest. Further, the link I gave was very different in another way. Results turn up a page of eight photo examples: Test box, Indoors, outdoors, outdoors with flash, detail, and so on. This is excellent on the basis of context and user objectives. |
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Further, the link I gave was very different in another way. Results turn up a page of eight photo examples: Test box, Indoors, outdoors, outdoors with flash, detail, and so on. This is excellent on the basis of context and user objectives.
---------------------------------------- That is truly a fantastic app.... good find.... I will spend copious amounts of time checking out the cameras before I purchase one - that is for sure. About Skyline Technologies: IMHO, never apologize for NOT offering the best customer service in the past or ever. New users will automatically think there may be persistent problems with your system and the first thing that runs through their minds is the last time they got burned on the Internet - whether or not you have gone to great lengths to explain how you are "new & improved" The key here is.... If it was truly new and improved, and WAS more usable, then it would speak for itself and no written encouragement would be necessary. The space would be better used displaying product and invitations to purchase. The site usability is good overall and is quite easy to look at, but a solid, professional logo, and some minor changes in graphics and balance would make a significant difference to the stickability and conversion ratio. Your logo is touching the top of the page and gives the impression of "pressure". There are many psychological signals that trigger a user's mistrust. Graphics play a large part in getting people to respond emotionally, subtly persuading them to either trust, or mistrust the system that is offering them goods. A professionally designed and comfortably set logo exudes trust and customer service. A short tagline can replace all the convincing you are wasting the space on currently. I would more likely buy from you if you made these adjustments and so would most other fickle shopping cart droppers out there....LOL!... 86% on average... and that's on a site that's really doing well. I think you have done some good work there and it really needs very little to complete the circle. Cheers, Chris. :) |
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