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  #1 (permalink)  
Old 04-12-2008, 03:36 AM
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Default Hotel site review

Can you please review my hotel web site. Atlantic Park Hotel Group | Cheap Hotels in Melaka Malacca
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Old 04-12-2008, 11:32 AM
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Default Re: Hotel site review

Phone number at top of homepage is great.

The email should NOT be @gmail, but @aphotelgroup.com. You own the domain name, use it. My positive perception immediately drops when I see a gmail address.

The 3 photos (bright green neon signs) need to be replaced with 3 different photos.

I really like the main photo on the homepage. It conveys your message perfectly.

It is spelled Wi-Fi (Wi-Fi - Wikipedia, the free encyclopedia) and not Wi-fi.

You need photos of the restaurant.

What is this code:<![if !supportEmptyParas]><![endif]> doing in your homepage?

The Home link on all the other pages does not work.
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Old 04-13-2008, 11:29 PM
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Default Re: Hotel site review

I'm not a fan of brochure style sites but as far as they go this is one of the best I've seen. A perfect example of how the "kis" method can work well.

The only problems are what Dave pointed out about the neon photos and gmail address.


To coin yet another acronym, SES "simple elegance sells".
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Old 04-14-2008, 02:25 PM
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Default Re: Hotel site review

Have you checked how it looks in most firefox versions? "Rooms" and "Facilities" does not align properly.
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Old 04-14-2008, 03:21 PM
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Default Re: Hotel site review

From a SEO point of view you mentioned in the copy cheap and budget hotels, and then did a little description. I would have used these words in the meta description, cheap and budget are good terms they get searched by people that are going to buy, as opposed to just hotels which many times are tire kickers instead of people that are going to pull the trigger, also the term hotels you are going to have lots of competition as compared to more targeted keyword phrases where you have a much better chance of page one above the fold. 30 words max find a way to include accommodations in your copy.

I agree with the others the neon needs to go.

I also feel that the trust factor falls if you have a G-mail Hotmail Yahoo address instead of the more professional look of something using your keywords@yoururl.com I would use something like reservation@yoururl.com

If English is your 2nd language have your copy checked by a native English speaker who is good at editing.

no heading with keywords

You did a good job in filling in the keywords description and alt tags.

Sales copy should focus on features and benefits don't talk about your competitors. Focus on what you do well that your customers will find value in IE all our rooms are smoke free or we offer a free morning newspaper or 24 hour business center with free wifi available.

The call to action on the top is excellent!

Hyperlinking the header to go to the same page should be removed.

I would rewite to
Welcome to the Atlantic Park hotel Group

Affordable Hotels Accommodations and Restaurants in Malacca, Malaysia
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Old 04-15-2008, 10:09 AM
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Default Re: Hotel site review

Is it me or does this site seems fake. There is too little information about it.

I understand the minimalistic approach but often times minimalistic means a lot of tiny details that make the site seem like it was created with no effort. This site does not convey that.

It reminds me very much of a beta version, not something that you would show the public.

Its a great start, good bones, but needs a lot more attention to succeed.
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Old 04-16-2008, 02:35 AM
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Default Re: Hotel site review

After reviewing the web site the room needs some props.

The pillow case should have been ironed. The table needs a prop (clock, flower, lamp etc) How about a vase with a flower for color.

You need to take a room that has no art color etc and make it inviting. Take a cheap hotel and make it look like you want to stay. You need an interior designer for ideas.

I have photographed many hotels. You need help from the hotel management for food items, etc.

The sign has been mentioned. I have no idea what the hotel name is from the overexposed image.

Jerry Swanson
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Old 04-16-2008, 04:45 AM
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Default Re: Hotel site review

Well, home page looking cool! and mostly like it coz you don't so external sources of hotel, you show inside of hotel and i want to sleep there for sometime there is quit environment what i like ever.so of course your work is good,but don't forget then changes also need everything.
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Old 04-16-2008, 03:13 PM
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Default Re: Hotel site review

Sorry off topic here but I forgot to ask where is Malacca. I was in Malaysia last year had a great time in Perhetians , Sipadan and KL. All the hotels I stayed in were under $30 USD a night in the Perhentians I spent $7 a night lotta of fun!

Thanks Fred
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Old 04-17-2008, 11:01 PM
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Default Re: Hotel site review

I think you need to add a lot more detail to your site to make it work.

Agreed, gmail contact is totally wrong. Google Apps has an excellent mail server that will use your domain assuming you don't have a built in mail server with your hosting. Then, every link to your e-mail is an ad for your website.

I like a "Contact Us" page with phone numbers, address and probably a form that: 1 blocks some spam and 2 requires the guest to provide some basic details.

I would place the address at the base of every page. You're in a Location type business and address is the starting point of identifying your location to Google that will later appear in Maps results. It is amazing how much Google Maps sells accommodation as well as a growing number of sales from Google Earth. Check your placement in Google Maps and Add or Edit your listing.

Get a Map. You could just post an image of a map. People tracvelling want to know where you are (near the GPO, beach, train station, etc.) I would either use a website tool with inbuilt mapping, or go to Google Maps, create a My Map and then use their embedded link to place this map on your website in an iframe. As a keyword, Map of Malacca is a really powerful term to have on pages.

What is the Trip Advisor logo for? I understand that there might be a process where you can link User Reviews sourced from Trip Advisor using RSS. Is that your intention?

Images - you need to work here much more. Images of the exterior, location, images of all the rooms, restaurant and facilities, etc. People are very focused on images.

YouTube - we started adding embedded YouTube links to pages to make them seem much more lively. It is very easy to do. here's an example - Golden Chain - Beachfront Motel & Cottages - Apollo Bay Just do a search on topics related to your location and you'll find all sorts of things that can be free content.

You appear to have 2 Hotels. This needs to be clarified. If there are 2, display them both and let people know their locations, features and see differentiated images.

Your Rate Tables display various Room Types with 3 seasons. Essentially, the buyer has no way to know what it will cost and whether they can get a room. This types of page needs to be more functional. There are lots of booking system options. You should get one. People flying in from overseas don't want to call you and sending an unstructured e-mail to a gmail acount is not good business. In the perfect world you would have the ability to provide immediatly confirmed bookings that are secured by a credit card. If you're business suits the inbound market, then a good booking system would also link you to the GDS systems that feed TripAdvisor as well as airline ticketing systems.

Beef up the Location Info. This is great keyword fodder and people like to know what they can do when they arrive.

Some people would suggest you need rates in both local currency and US dollars to help people understand costs. You say your rooms are "cheap", but when I see rates in RM I have no point of reference.

Agreed, you need to make sure your internal links from page to page are correct.

You might ask a traveller with Native English to go through your copy. There are some small mistakes. Also work your keywords more to attract the long tail search. Perhaps you need to use Malaysia in your title tags and on the page. Again, placing your address at the base of every page can help.

Location - for Google they determine location by domain extension or hosting. You have a dot com domain, which indicates you are in the US. I haven't checked your hosting. If it is not in Malaysia, then you need to use Google Webmaster tools to correct the false impression that your business is located in other parts of the world. In travel, location results seem very important to me.

Good Luck. You've made a nice start. Shouldn't be to hard to improve.
  #11 (permalink)  
Old 04-20-2008, 02:25 AM
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Default Re: Hotel site review

Hi

Melaka is about 50km south of KL on the coast. Its a nice old town that was occupied by the Portugese and Dutch from 1600 onwards. Even the Chinese voyager, Cheng Ho was supposed to have stopped there on one of his famous voyages.

Hope you get to visit it sometime.

H
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