Please review www.baby-parenting.com

eeikbon · #1 (**permalink**) 07-11-2006, 11:39 AM

Hi,
Could you please have a look at Baby-parenting.com. This site was ranking pretty well up until Nov 2005, for soe reason it then dropped way down the Google rankings.
Originally I had www.baby-parenting.com and baby-parenting.co.uk which were similar and would have had duplicate content. But I then started to diverge the two sites, so that new content was unique to each site. Is this the reason my rankings dropped. I have started re-writing any duplicate content. Is there anything else I should be doing?

drummin · #2 (**permalink**) 07-11-2006, 12:25 PM

Hello,
You may want to check your description meta tag for page relevancy. Check out http://www.submitexpress.com/analyzer/ for ideas. Each page should have matching meta tags based on content.

I would not have duplicate content!!!
Move JS and CSS out of your body section and into a seperate file.
Hope doing these things helps.

Nomax5 · #3 (**permalink**) 07-12-2006, 04:15 AM

Hi drummin,

I had a quick look and here are my observations
I got a popup which for me means I close your site and the popup nerver to return. but I looked around because you asked.

I'm no expert but I think making money on websites works like this:
1, get lots of visitors to your website.
2, place some advertisements on your site.

it seems you've done number 2 before number 1.

advertisement are greatly inferior to actual content in fact one could argue they deter visitors. so there is a trade off between how many of your visitors you are willing to annoy to gain revenue. but is you have only a few visitors you really shouldn't be annoying them.

as I say I'm no expert.
hope this helps

drummin · #4 (**permalink**) 07-12-2006, 04:28 AM

Hey Nomax5... It's not my site!
I can't stand pop-up or pop-unders!!!!
I totally agree that content is king.
Solid content in a clean professional layout will always attract sales. No matter what a page "ranks" at, if the page loads junk, it's not worth staying
Banners are just spam to me and I can't close the page fast enough.

I'm not saying eeikbon that you page is all bad, but you should consider your customers first.

Ender · #5 (**permalink**) 07-12-2006, 04:55 AM

I'm not as anti-ad as the prior posters, but I will note this much:

1.) You have not one, but TWO pop-ups. That's unacceptable. I run a very heavy-bandwidth video download site, and I make decent money running a pop-up that only pops once per user (IP address) per 24 hours.

There's just no reason at all to pop-up that many ads in one session. Your content is all text and small graphics, and as such, your hosting bills should not be so exorbitant as to require that many pop-ups just to break even.

2.) Your ads are haphazardly mixed in with the content. Best practices dictate that advertisements should be blended in with the content, for maximum value to both the intended advertising audience, to say nothing of your intended website audience.

Also, as noted prior, it looks like you're trying to put the cart before the horse here. You should be looking for complimentary ads, rather than catch-all advertisements.

3.)Good luck selling your "Million Dollar Homepage" pixel-ads. Your intended audience isn't going to understand that meme. They're just going to wonder why there's all this tacky looking grey space. The Million Dollar Homepage guy hit at the right time (a slow news day) and a goofy concept that will only work once. (Yeah, I kicked myself for not thinking of that one, too.)

Out of curiosity, did you buy that script from TUFAT.com??

4.) As to the content itself, I'd strongly consider removing the horoscopes. I can see a thin connection between horoscopes and your intended content, but I would focus more on generating quality content.

5.) Consider darking the pastels, just a touch. It's a little bit hard to read.

The "if you build it, they will come" thinking in web design is rightfully dead. The days of just throwing up a bit of content and getting hammered with traffic are gone.

While many good sites have been inexplicably pushed down in Google SERPS, the fix is simple (but not easy) and that's to build your link popularity.

I notice most of Google's 215 indexed links that point towards your site are from your own sites. That's going to penalize you.

You want people to choose to link your site. Google rewards that.

Nomax5 · #6 (**permalink**) 07-12-2006, 05:07 AM

sorry drummin it must have be a mouse wheel error.