http://www.thunderbaytourism.com/

I started competing against the city of Thunder Bay's website because they would not list my website design customers in their directory. Now I just want to do the best I can for my clinets and our economy.

I am interested in feedback on how to close a sale. I have been able to attract viewers, but there are elements of viewer trust and inspiring people that are not just photos, navigation, text, and graphics.

Anyone really thought about the sales effectiveness area. Anyone know of good articles out there.

We have been trying some techniques to get people to drill down thinking that might show commitment and selection on the web statistics. We have been trying to be much more forceful to get the customer to call.

I have little measurable success, just some clicks so far

Thanks,
Ross


<Mod edit to comply with Site Review Rule #1 - Syren>

What help are you looking for exactly?

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Your site is cluttered with all sorts of unrelated images with no outstanding copy to bind them all together cohesively. Images need to compliment text, not the other way around.

You need reviews, articles, a good copywriter. You may need to hire an inhouse journalist if you are wanting to compete. Wanting to compete is a very very good thing but how far are you willing to go to invest your energy, time and effort into making it happen?

I am looking forward to hearing from you. I hope you will greatly succeed and prosper with your new venture. Visit http://ejrs.com/converters and click on the live help button if you need more info and I will see how all I can assist you. If I am online, you can go ahead and click on it anyways and leave me a message. I will get back to you as soon as possible.

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Have to agree with the advice posted so far. Most sites are willing to do anything to succeed -- as long as that means messing with page rank. Asked to do a physical mailing, write web copy, figure out relevant questions about Thunder Bay people might ask, and they get heart palpitations.

Anything apparently has its limits.

Do some research into the four of five big draws, then write about them. Cut joint venture deals for packages and offer them. Take out one of those snazzy digital cams, go to an event, take real pictures and post them with commentary. (...Okay I'll visit, how long do I have to stay? ...c'mon.) Assume the role of a real potential customer and suggest real questions. Go to the visitors or tourism center and find out the most common questions. Take a basic approach or philosophy, and boil it into a tagline.

The site has the the most common problem: content without information. Most sites are looking to fill a content hole, not trying to provide something of interest to visitors.

A few things....
1st of all nice site... I travel for a living...and I sell time in vacation spots... when I came to your site I thought you were a tourism site... what exactly are you selling??? And if I have a question where do I go? Belive me the Live support online is much better than trying to get people to call you. I love Canada and Traveling in Canada I just didn't understand who was selling what and if I had a question I would have gone to your live support and gotten the answers I needed:) You might want to do some links to other travel sites as well (hint hint) hahaha ;) you can reach me 9am-9pm on my site through the live support link on the main page @ http://www.trendytimeshares.com

Cheers,
NeO~1

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I guess I am.

I think the decision I have to make is what type and what strategy am I taking.

I want to be visual advertisisng rather than a directory of bland links to other websites. The city of thuder bay site is really not visual. a few pictures in the headers and boarders but the ad's for businesses are really basic listings.

One goal was to offer better listings, use pictures.

You have to have good content first before you plan to get advertising. Put yourself in the advertisers' shoes... As an advertiser why would I want to spend my money on a site that offers no content and information when there are so many other sites that would offer me more for the buck.

Make definite goals then set out to accomplish them in a systematic manner.

Ps. People want text in a website. Content is a must. Images and ads are secondary.

Good content doth maketh the website,
Discontent cometh from not heeding regulations.
Ones lack of understanding and hindsight,
Bringeth forth unnecessary aggravations.

Poem by me :) If you want to use this,
kindly put a link to http://ejrs.com/converters

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