Hi there, I don't know if this is the right way to add a post to this site as a beginner I find this site quite complicated. Perhaps I am just completely thick. I was looking for some feedback on my website design and layout. My website adress is www.lipstickpublishing.com I have had some compliments from customers and am looking for ways to improve it. Thanks for any help in advance.
Marie

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I am quite definetely a beginner to techno speak. Marie

First of all, you need to set the background colour of your main text area. It appears non-white on systems with a non-white browser background set.

The filesize of the images varies - I guess this depends on whetehr they are clipart or images you made yourself. For example...

The pen at the top left is about 7kb (that's OK), but your Chloe image is about a quarter the physical area but 12kb. At that size it should be under 4kb with ease.

The problem with big filesizes is that it means altogether the whole page will take a long time to load for people with dialup/slow connections (the majority).

The layout isn't too bad at all. Personally, I'd stick with the sans serif font throughout and lose the Times. I don't think they go well together, and a sans serif font is easier on the eye.

You have three animated GIFs - that's at least two too many. The e-mail and lips are not necessary. And if you think that the e-mail one is 41kb it is by far the biggest image on the page, ask yourself 'what does it do that a simple email link wouldn't?'

Actually, I think you might have a few too many graphics that don't really contribute (the buy our books one for example).

You definitely need to work on your keywords. You only have a handful and they are words that will be swallowed up in the number of sites that will have exactly the same ones. If you think about it, 'print on demand, publisher, publishing, services, company, UK' could actually apply to a fair number of competing sites and ones that have nothing to do with what you do.

I'd include 'scotland' for a start, but also 'books', 'e-books', 'lipstick', 'authors, 'PDF', and so on. Up to no more than 50 words/phrases. It is still hard to get to the top because you are obviously not the only ones doing this.

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Sualdam

I really like the red and white that you used. I found it pleasing to look at. It really stands out. Very nice looking pen graphic at the top too.

This is just my opinion and others may disagree but I would stick with the red-white-black theme and would make all of the links red. A simple mouseover on the links would look nice too. Maybe change them to black on mouseover.

You have way too many links that say "Click Here" You could make the words themselves the link like you did with "Visit Our Book Shop".

Have a great day!

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KMT Systems MP3 Manager