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We welcome all your most seasoned thoughts and comments, come on over and share in the IC wave into the Cosmetic industry with a very big twist.
Many thanks in advance for all your visits and comments. Regards IntelCos The Art of Intelligent Cosmetics! www.intelcosmet.com |
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Very pretty design. Once you clean up some user friendliness issues it will be very nice indeed.
1. Why an entry page? More, why a flash entry page? Every time you make your visitor work to find the store the less likely they are to buy something from your website. If I'm looking for cosmetics, a waterfall movie isn't going to interest me. Others may disagree but I don't think flash entries are good for business. 2. Scrolling text. Too hard to read. Makes my eyes hurt. If there was anything important in the scrolling text I didn't find out. 3. Your store frame opened in such a narrow window that I couldn't see an entire product without scrolling. Looks like the cart isn't ready so I didn't investigate much after seeing all the "no image available" tags. 4. The left navigation titles are a bit too cute. A visitor should know exactly what page they are opening when the read the links. ICDiag doesn't tell me anything. ICStore was easy to figure out but why should the visitor have to figure it out? Overall the site is too busy, too many moving bits, too little information. Build the site for your customer not to have a fancier website than the neighbors. Good luck. JM http://www.akalt.net http://www.crucibledesigns.com |
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I agree -- too artistic and cute for no purpose. The intro does not look enough like interior pages. For all the typing, the content doesn't explain a thing. Somehow, somewhere you are going to have to reveal what makes the product special, and how.
There is precious little claim to anything. Quote:
Does is moisturize? Does it reduce wrinkles? You mention "treatments that deliver optimum results" but don't even hint at what those results are. The site is artistic indulgence run rampant. There is barely a scrap of information explaining anything. Content is gibberish without context. The worst cosmetics commercial on TV is far better than this. Get some consistency between intro and interior pages. Explain something. Do a diagram infographic of what happens on the skin. Or attempt to describe something of the benefit the customer gets from the product. Do it with artistry and emotional appeal, but explain something. |
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comments well taken with a grain of salt so to speak,,,
While I do appreciate professional opinions and contructive critic reviews, I do not take to snarky type comments to well. This shows me in a person that their ego's are somewhat bloated leaving little room to see anything around them and most of all, not professional in any manner. Seeing that there was some merit to your comments, it is a work that is a ongoing process and we needed some solid professional opinions. Not ballpark snaze. While most of the comments here are professional, there is always some woodwork type comments. Geuss it comes with the post. Now as to merit on product or product value, in some ways you have a point, but in other ways your comments are typical of a north american cultural hype...This is not a mass market driven type site or business. As content is being asdded and adapted, I can understand misses here and there. The efforts that this business owner is doing far outways the mass-getbestprice-product type marketing.. If you read carefully, you would have seen that this founder takes each request one on one. So, product detail is merited and will follow shortly, but her company is based on service before sale and after. In my opinion, most websites have all the same typical characteristics towards hype-product-sell. US marketing is based on bigger for less and falls short on customer presales and aftersales support. Pharam company's are hording the bandwidth selling for cheap, buy this for cheap, buy that for cheap...well cheap is as cheap goes. PC chopshops, its all trying to shove mass into ... My thoughts, maybe out of place, but truth to the point. What I have found in this company and business is something all company's could learn from, but will never do,,,why, bottom line is the dollar in the pocket dance. So, please review, give my your professional repectful type comments, and I'll keep pandora's box closed |
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comments well taken with a grain of salt so to speak,,,
While I do appreciate professional opinions and contructive critic reviews, I do not take to snarky type comments to well. This shows me in a person that their ego's are somewhat bloated leaving little room to see anything around them and most of all, not professional in any manner. Seeing that there was some merit to your comments, it is a work that is a ongoing process and we needed some solid professional opinions. Not ballpark snaze. While most of the comments here are professional, there is always some woodwork type comments. Geuss it comes with the post. Now as to merit on product or product value, in some ways you have a point, but in other ways your comments are typical of a north american cultural hype...This is not a mass market driven type site or business. As content is being asdded and adapted, I can understand misses here and there. The efforts that this business owner is doing far outways the mass-getbestprice-product type marketing.. If you read carefully, you would have seen that this founder takes each request one on one. So, product detail is merited and will follow shortly, but her company is based on service before sale and after. In my opinion, most websites have all the same typical characteristics towards hype-product-sell. US marketing is based on bigger for less and falls short on customer presales and aftersales support. Pharam company's are hording the bandwidth selling for cheap, buy this for cheap, buy that for cheap...well cheap is as cheap goes. PC chopshops, its all trying to shove mass into ... My thoughts, maybe out of place, but truth to the point. What I have found in this company and business is something all company's could learn from, but will never do,,,why, bottom line is the dollar in the pocket dance. So, please review, give my your professional repectful type comments, and I'll keep pandora's box closed |
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Some of the comments here are a little ruff on you I think. You're off to a good start, I think I would drop the intro all together. Most people will click the skip button anyway.
I would definately narrow down the use of fonts, and maybe make them a little bigger. Keep your text short and to the point, it takes an average of for times as long to read content of a web page as it does to read it off printed media. Keep that in mind as you create your content, if it is too wordy users will lose interest. All in all though it's a nice looking site, and I think with a little work in will be ready for prime time. |
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Thank you for your comments, yes they can be hard, but in my point, not necessary to bring the point across. If it can not be said with a touch of class, then my point is keep it under the seat where it belongs.
Other than that, thank you once again for your professionalism |
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Speaking soley on design, I like your style! Very calm, peaceful. I would perhaps move the clock (remove it? it's very cool, but a little superfluous)and the login lower than the menu or perhaps to another location. Just an idea.
I, personally, don't mind your Flash intro. I know many disagree, but in a way, your intro gave me a clear feeling for what the site was going to be about. Again, peaceful, calming. Really, all I would change would be to make the menu more prominent and perhaps increase the font size, on the scrolling area, especially. On the whole, I find it aesthetically pleasing. Good luck to you! |
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so very much, your thoughts towards changes as you outlined is on the nail.
Not only that, you saw the whole concept, the idea behind everything this wonderful woman is. It is too bad so many of you are so far away. She is very well known here in Montreal, and even in other parts of the world. Her touch to clients is exactly what you felt. Her years of research and more shows in the final end result. There is a lot more, but this company is going to make some wonderful things happen. Thank you for your comments. It is by our peers and yes critics we grow,,,one plus came out and more, the snarker made me push my limited skills in css and php over the last 18 hours to do a lot of cleanup. There is as you pointed out to be done and is once again most welcomed. Oh, there is one thing for the snark, if you understand the French language, I managed to get a wrap over a html vid that was in their now archives. Words and hype are all great to a point, but visuals are worth more then a thousand words at times. It still needs some work, but point is, It's a TV production realtime of a treatment for Rosacea. I'm looking into clipstream at the moment for this as well. Well, I think my point is made. Thanks all for the ideas, pointers and that, just makes people push harder at times, and that is the plus. |
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