I have been working to improve the clarity of my site and increase sales, as it stands now I seem to be getting an average of 25 to 50 hits a day but, very limited sales, anyone know why, got any ideas?

<Mod edit to comply with Site Review Rule #1 - Masterpeace>

Seems seasonal (Christmas) to me. Perhaps this will pick up later in the year. Or, you may want to put non seasonal stuff up front off season.

The front page sends a definite "Christmas" message. Users may not think to look deeper.

Also check where users are coming from. It could be users are getting to the site for "Native American bead craft," finding the store doesn't sell craft supplies -- so they leave. You may want to change keywords to hand bead(ed) ornaments, Native American earrings, etc....

Hey Jsal,

There's a couple of things I would consider changing.

1) The text is wayyyyyy too large. In most cases, your text is overlapping your images and cannot be read at all. I would suggest 12pt or 11pt, not 14/18.

2) Your images go off on an angle. To the untrained eye, it's very hard on the eyes and not appealing at all to look at. Try keeping it clean and straight. If you don't like that idea, spread them out a little more and/or don't use so many for one page only.

3) Most Important ***

On a marketing standpoint, yes you are trying to sell a product "out of season" but there are ways to improve your sales....

Make your pitch "Buy your christmas ornaments early and save yourself money!" SAVE BIG and BUY EARLY!

^^^ You are now creating a market and getting people to think... hmmm, yeah I remember not having enough money at chritmas time to buy those extra ornaments that I wanted, maybe I should pick up a couple right now!

Hope that helps you a little!

Good Luck!

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