Professional Asset Recovery Logo Review

meed622 · #1 (**permalink**) 04-22-2004, 04:24 PM

Hi Everyone,

Need feedback....

Would like some feedback on a finialized logo design for an asset recovery company. The company is a commercial collection agency responsible for recovery debt that has been written off and deemed uncollectable by the holding corporation. It is the responsiblity of this agency to recover those funds. The company wanted an image that reflected professinalism, a sense of financial strength of the ability to assist the client in financial strength and recovery. All input and suggestions are welcome. I do have other concepts available for viewing if requested.

Thanks
maleka

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chartsky · #2 (**permalink**) 04-22-2004, 05:52 PM

Very uptown and professional... I like it. Your companys image will be well recieved and trusted.

You have spent your money wisely.

Cheers,

Chris.

meed622 · #3 (**permalink**) 04-22-2004, 10:55 PM

Thanks for the feedback-keep it coming...

Thanks
maleka

gsdickson · #4 (**permalink**) 04-26-2004, 08:51 PM

The logo is fine.

The type for the name across the bottom needs some help. First off I am not a big fan of all caps. I would experiment with size, position, proximity in relation to the logo.

Just my 2 cents,

Gary D.

tiger1 · #5 (**permalink**) 05-07-2004, 11:03 AM

1. Like the box image - crisp and professional
2. The company name at the bottom lacks interest - too static
3. Colour of "ASSET" might be difficult to read on a white/light background.
4. I would move the box image off-centre. Symmetry often creates a "dualism".

grease · #6 (**permalink**) 05-14-2004, 12:22 AM

I think you captured the look you were going for.
The square and pillar certainly represent strength and stability. The circle rounds it out just a tad to make it more personal. I am having issues alignment of the word ASSET. I feel for you. I've been in this situation many times. I would really consider lining up your words on the right hand side. This would tighten up your design and make it more practical for space.
I have one question - is the company commonly know as PAR?

Nice work.

Grease