Munkyonline - Logo

MuNKyonline · #1 (**permalink**) 06-13-2005, 07:10 AM

Please review my logo as I've had mixed comments about it in the past few days.

www.munkyonline.co.uk

Paul B · #2 (**permalink**) 06-13-2005, 07:57 AM

It's clever idea that very nearly works. You need to use the shape of an 'o' in the same font with the same kerning (spacing) that the 'o' would have. At present the 'o' is recognizable as a monkey, but not as an 'o'.

#3 (**permalink**) 06-13-2005, 09:24 AM

Not bad..not bad at all. I will say though that the font you used on your buttons hurts my eyes against the colors behind it.

MuNKyonline · #4 (**permalink**) 06-14-2005, 06:11 AM

It was a bit difficult to make the 'o' look anything like a monkey! I suppose I could just add the o in after the monkey. Then it wouldn't look as clever though would it?

I tried loads of different fonts and colours on those buttons. Any ideas on how I could make them any better?

MarcieZoob · #5 (**permalink**) 06-14-2005, 06:32 AM

I like your logo, it is very clever!

As for the font used on your buttons on your website, what if you use all caps - similar to your logo? Maybe it would be a tad bit easier to read.

#6 (**permalink**) 06-14-2005, 09:53 AM

Maybe if the text was bold? I'd make them bold, a size or two bigger, and reduce the tracking and it should look fine then..either that or I'd blur the line where the light blue and dark blue meet behind the text.

MuNKyonline · #7 (**permalink**) 06-14-2005, 10:37 AM

I'll have a go at it again soon. I think it was the font. I think because it was a flash font it went a bit weird if it was made any bigger. Anyone know where i can get some free tru type fonts that look similar?

webhost1 · #8 (**permalink**) 06-14-2005, 11:42 PM

Your going to change the monkey. Ahhh I like the logo. I picked up right away as to what you were trying to do/say.

**brian.mark** · #9 (**permalink**) 06-15-2005, 12:27 AM

77K for that logo? Ouch. I feel sorry for anyone at your site with a modem. It is pretty cool, though.

Brian.

MuNKyonline · #10 (**permalink**) 06-15-2005, 05:10 AM

No i'm not going to change the logo! The overall opinion is that it's a good logo! Thanks everyone for your comments. 77k for the logo! It's that good then? lol!

I do need to change the links on the nav bar however. Brian - I didn't think it was that bad on a modem? Is it really slow then?

JKomp · #11 (**permalink**) 06-15-2005, 06:55 AM

Yep, I concur with the general consensus, very nice logo.

Paul B · #12 (**permalink**) 06-15-2005, 10:39 AM

The logo - or rather the header graphic with the logo in 77k because the jpeg is 99% quality. Just reduce it to 80% and it'll be 20.5k - or 70% for 15k.

Fireworks...

**brian.mark** · #13 (**permalink**) 06-15-2005, 11:15 AM

Quote:

Originally Posted by MuNKy

No i'm not going to change the logo! The overall opinion is that it's a good logo! Thanks everyone for your comments. 77k for the logo! It's that good then? lol!

I do need to change the links on the nav bar however. Brian - I didn't think it was that bad on a modem? Is it really slow then?

It is something like 14 or 15 seconds when I time just the logo. The entire page is supposed to load in 8 by accessability standards, so it's a bit out there.

Reducing the JPG quality usually doesn't hurt the image quality much, if at all. We use 51% for everything. 50% looks a lot different on many images.

Just drop it a bit and see what it looks like. You can always go back if you decide that modem users will wait.

Brian.

N30 · #14 (**permalink**) 06-16-2005, 09:00 AM

I like the logo it is very clever however...

It doesn't actually say "Munky" or "Munky Online" anywhere near it :s

I'd be tempted to add a strapline along the bottom just to reinforce the "Munkyness" ;)

MuNKyonline · #15 (**permalink**) 06-21-2005, 11:36 AM

Well i'm gonna be a git and make modem users wait. They should upgrade to broadband anyway!

Joking aside, I suppose it would be a good idea to change the image quality and make it more accessible. I'll give it a try!

RedHerself · #16 (**permalink**) 06-24-2005, 12:19 PM

I love the logo, it is very clever. However, it's clever for someone who already knows you - is that the only market you are looking for at your site?

I agree with N30 - add a small line so those who don't know the name already "get it."

Just my two cents.....

Red Herself
A newbie at websites but
an oldie at marketing :)

MuNKyonline · #17 (**permalink**) 07-05-2005, 07:58 AM

I just presumed that it was obvious as the url reads munkyonline and it says welcome to munkyonline.co.uk in the first sentence? Is it not that obvious then?

webhost1 · #18 (**permalink**) 07-05-2005, 08:08 AM

Quote:

Originally Posted by MuNKy

I just presumed that it was obvious as the url reads munkyonline and it says welcome to munkyonline.co.uk in the first sentence? Is it not that obvious then?

It is obvious to me. Like I said before. You have a great logo. It goes with your site. Once someone gets on it they know what you do.

a12c4magic · #19 (**permalink**) 07-06-2005, 05:14 PM

Quote:

Originally Posted by MuNKy

I just presumed that it was obvious as the url reads munkyonline and it says welcome to munkyonline.co.uk in the first sentence? Is it not that obvious then?

It is obvious to me I love your logo, heck I'd pay you to create one for me

**jawn_tech** · #20 (**permalink**) 07-07-2005, 11:16 PM

Quote:

I just presumed that it was obvious as the url reads munkyonline and it says welcome to munkyonline.co.uk in the first sentence? Is it not that obvious then?

Yes and no. It's obvious to those already at your site. But from a marketing standpoint, having the name spelled out in the logo is a great branding technique, sinking into people's heads the name "munkey online", so they'll remember it (and speak of it in word of mouth), along with the unique spelling.

But i wouldn't change what you have already, the monkey 'o' is very clever.

Just a quick word about branding... Saw a "Focus Factor" vitamin pills commercial recently. The next time it came on I decided to count how many times the name "Focus Factor" was spoken during the commercial. 6 times, so that's once every 5 seconds in the 30-second commercial. But they did it without making it sound repetetive. Very intentional. Of all the commercials I see, interesting I remember that product name clearly (and I didn't even have to take the pills to remember... ;])

Best regards!

andrewtcrane · #21 (**permalink**) 07-10-2005, 04:14 PM

I think it this is a very clever logo and I do not think that the average person will have any problems recognizing the monkey's head as an O.

That being said, I agree that it would be more effective to add the full name "Munkey Online", perhaps under the logo in small all-caps letters with a large horizontal letter spacing (so it takes up the same horizontal space as the logo).

First, this provides an immediate mental association between the logo and the name (especially for new users, and due to the strange spelling of monkey).

You are correct that most users (but not all) going to your site could see the name of the URL and know that the name is Munkey Online. However, if some users click on a link that is in a frame, they will not see the address bar.

Furthermore, if you ever use this logo in print media, most readers unfamiliar with Munkey Online will see that there is a monkey, and that there is the word "online", but will not relate the logo to Munkey Online unless they are already familiar with this brand.

As your brand gains popularity, you might be able to get away with eliminating the extra text in certain cases.

All the best,
Andrew

MuNKyonline · #22 (**permalink**) 07-15-2005, 04:52 AM

Thanks again for all your comments! I do see your point about having the name under the logo. This is something I will consider and add to adverts etc. At the moment I don't think this is necessary on the website.

Quote:

It is obvious to me I love your logo, heck I'd pay you to create one for me

a12c4magic send me an e-mail and I'll see what i can do =)

ReviewGolf.com · #23 (**permalink**) 07-28-2005, 03:05 PM

MuNKy,

I see where you're going, but here's why I think it's not working for you. The monky picture has pretty slim lines, and the rest of the lettrs are quite bold and fat. I think in this particular case you'd be better off using some fonts with serifs.

Give it a shot and see what happens.