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"People may expect too much of journalism. Not only do they expect it to be entertaining, they expect it to be true." - Lewis H. Lapham

That quote couldn't speak anymore truer. If it were false I think it's safe to say that Fox News, CNN, and MSNBC would be bankrupt. The problem that we continually try to tackle is balancing the idea of entertainment and ethics. And now that we're entering the digital age the stakes regarding that balance have gotten even higher.

The latest case of ethical debate has popped up over at TechCrunch. According to the site, hundreds of confidential Twitter Documents were sent to their inbox. The kicker is that they didn't come from Twitter (gah, rhyme!). TechCrunch has announced that they will release 'some' of the documents, specifically the ones pertaining to financial projections, product plans and notes from executive strategy meetings.

This announcement led to an influx of comments, for the most part stating that TechCrunch shouldn't release any of the documents. In the interest of ethical journalism. This led to TechCrunch making an official announcement regarding the backlash...

"We publish confidential information almost every day on TechCrunch. This is stuff that is also “stolen,” usually leaked by an employee or someone else close to the company, and the company is very much opposed to its publication. In the past we’ve received comments that this is unethical. And it certainly was unethical, or at least illegal or tortious, for the person who gave us the information and violated confidentiality and/or nondisclosure agreements. But on our end, it’s simply news."

I think the ethical debate here isn't whether or not TechCrunch should release the documents, but it's making 100% sure they're true. In the interest of time this can be hindrance, because in order to verify the documents they would have to contact Twitter and wait for a response. In the world of the internet 'waiting' is one of the hardest things to do because releasing news the fastest can make or break you. With this information I would definitely take the time to verify everything I was going to release.

What are your thoughts on the topic? Is TechCrunch in the right for releasing the documents? If so, is it absolutely vital they wait and verify its' contents from Twitter? Or is the news itself reason enough to release them?

The ideas presented in the WebProWorld newsletter editor's note do not reflect the thoughts, and ideas of the WebProWorld community.

| JohnnyV |

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Wednesday, July 15, 2009 Visit Here

Marketing Strategies Discussion Forum
Banners, Impression, Clicks, Results

Banners, Impression, Clicks, Results
Is there any rules of thumb regarding results for banner advertising? we have banner ads on our site and generally the click through rates are like 136,000 impressions with 643 clicks for a .50 click rate. The lowest click rate is .37 and highest is 1.54.

The highest click through rate of 1.54 produced 441 clicks and only 6 sales. So 28,000 impressions might cost my customer $500...this is not a very good return.

The problems (if any) could be anyone of the following of course.

Banner Design
Nature of site traffic
Landing page copy

How do I know what is the problem, or is this normal?

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Posted by: nashville View Post | Click To Comment


Site for Review http://techack.blogspot.com/

How do you find the new look of my blog as well as comment about the contents and what more should be added. Also, let me know ur suggestions on how to increase its exposure.

View The Site



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Google Discussion Forum
Submit rss feed as sitemap in Google Webmaster Tools

I'm gonna go straight to the point. In google webmaster tools, under subscriber stats there is an option to submit your rss feed as a sitemap. I wanted to know if anybody else tried it, since I am having a hard time finding more information about that.

Did you benefit from it? Positively or negatively? After how much time?

Thanks a lot for all your answers.

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Posted by: stephang View Post | Click To Comment

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Search Engine Optimization Forum
Proper Linking Method Help?

I hope this is in the right section and I hope this isn't too much of a question to ask for advice on, but here it is. I own two niche websites on a Yahoo! platform w/o addtl. hosting available. (6 years old) I operate a WP blog on a seperate hosting service that is related to these sites. (5 years old)

I currently have both Yahoo! sites in my WP blogroll (sitewide). I also deep link to product pages in the 2 Yahoo! sites from unique content that I've written in the WP Blog. The 2 Yahoo! sites do not link back to the blog or to each other.

Is there a better way to do this? I feel like I might be spamming the sites with so many (5 yrs) of sitewide links + the article text links - but maybe I'm not? I considered taking the Yahoo! sites off of the WP blogroll and decreasing those links and using the article content text links only.

Any advice would be most welcomed!

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Posted by: cz View Post | Click To Comment

Programming
Exit Nightmare

I have reached my frustration limit. I know the answer has to be simple...it always is..but.. I just can not figure this one out.

I have a program I'm working on. Everything in the program works perfectly except.... the Username/Password text box won't go away!! After you sign in the Username/Password text box should exit on Okay and that should be the end of it. No! Not this one..... Instead, you sign in, it exits, it lurks, it comes back... you hit 'x" on the little box and it exits, it lurks, it comes back...

I've tried coding it two different ways - both ways I get the same result. Here is what I have...

If Me.UsernameTextBox.Text = "Username" And Me.PasswordTextBox.Text = "Password" Then
MsgBox("Welcome to After Hours Dispatch")
Me.Dispose()
AHDMain.Show()
Else
MsgBox("Invalid Username/Password", 1)
End If

Help??

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Posted by: wenwilder View Post | Click To Comment


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