Does page rank still matter? Or is that an outdated ranking? And if so what are we using to gauge an effective site

And also if my page rank sucks what can I do to make it better

Try to get more inbound links.

And it metters but not as it used to be. It's just one of the factors.

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thanks..and what are some of the other factors the google gods are looking for

PR is just like a small ingredient in a lavish casserole. It's nice but you don't(shouldn't) really notice it if it's not there.

Page rank never was important is just a small percent of the google formula

An effective site can be gauged by conversions or other business goal activity - Page Rank has never had a direct relationship to how effective a site is (though an indirect relationship exists where sites which meet user goals receive inbound links).

Questions related to business goals:

• How long do visitors spend on the site?
• How well does the site generate unsolicited inbound links?
• How many visits does it take before a visitor places an order/signs up for a newsletter?

Gauge site effectiveness with hard metrics and gauge site marketing effectiveness in the SERP's with good old-fashioned research (Google Webmaster Tools will help if you would like to see your present ranking for keywords).

A few questions which may help in determining how effectively your site is being marketed:

• Are you ranking #1 for the keywords most people are searching?
• Of the keywords which your site appears for, do you receive a high percentage of click-throughs from the SERP?

Associating site effectiveness with site marketing is a dangerous premise - you can be ranked #1 for every keyword in your niche and still lag behind your competitors if your site fails to effectively convert.

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Dan LeFree | Product Manager (Linux VPS Hosting) | Owner/Operator (Web development, marketing)

PR does not have more importance.

but it counts.

to make better PR . make quality back links in forums, directories, make your page content original with keywords on which you want to optimize your website.

Hi there

You are totally missing the point of owning your website, you set up this website to get people to visit your site, you didnt set up ur site to get the highest pr rating you can did you ? so why buy high ranking links to get your site ranking higher ? it wont guarentee you a higher placing on the search engines !

If you are going to buy some links into your site, forget about pr its just a number ! buy some links that will bring you some visitors to your site and the more relavant these visitors are the better !

If your site starts doing well your pr will rise naturally, as people post links to ur site refering others to ur website !

Himanshu

Get more inbound links from authority sites and sites that themselves have a PR higher than 3. That will help your own PR.

Yes, PR is important for your rankings. See it as a high-level overview of the quality of your site.

I know a lot of people believe that page rank is no longer in the equation of ranking well, but I do not believe that. Why would google each month take the time, money, and resources to update everyone's page rank? Obviously page rank is still important, maybe not as important as it once was, but it still is important. Building backlinks to your site that have relevancy to your website are now very important, but also those backlinks should have a strong page rank. So again page rank plays an important role. I would focus on strong backlinks that are relevant and then your page rank will follow. But Yes, page rank is important. thanks.

marvio,

You wrote "It's nice but you don't(shouldn't) really notice it if it's not there."

I like it. Simple but you are conveying the right message with few words and nothing complicated (geeky).

PR is important only if you want to sell ads spaces on your website/blog.

I have about 25+ sites with low PR (less than 4) but my full-time
ebiz is doing fine because I have been getting very focused visitors. As such I don't need thousands of hits to
get a good conversion rate.

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You need some quality back links.

Who cares about pr if you have enough traffic? It is just a metric after all, so I think those who consider a certain pr level the ultimate goal of their SEO effort have got a completely wrong idea of what the whole thing is about.

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I totally agree. I've tried just about everything to drive free and paid traffic to my websites with very mixed results. As soon as I started getting backlinks from higher authority sites (higher PR), the difference was immediate. Google has always wanted its searchers to have a good experience with their search engine so they expect sites to have info relevant to the searches made. PR is their determining of a site's relevance to these searches based on the continual fine-tuning of their algorithms. So PR is still exremely important as long as people still expect to get relevant results for their searches.

ya page rank is matter to get ranking in Google search result.

page rank is an indicator of how "important" google thinks your website is. the correlation between PR and your search engine rankings is not clear cut (i.e., you can rank higher for specific keywords than others, even though their PR may be higher. as others have said, PR may be very important to you depending on the goals of your website.

if you want to increase your PR, then you must increase the number of backlinks to your site. the PR algorithm is related to the total number of incoming links, the PR of the incoming links, and the total number of links on the page that is link to you (e.g., a link coming to you from a PR 3 site that has only 10 links on it is more valuable that a link coming from a PR 3 site that has 100 links on it).

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PR is only a snapshot of your site. it is usally a few months old making it an inaccurate measurement of your website.

PR is strickly related to Google algorithm to weigh a particular website but it doesn't matter for other search engines like Yahoo and MSN. But since Google is a giant in SE war so people generally try to get better PR so that they appear in top results.

You can improve it by getting back-links from good sites but don't fall into the traps of link farms as they will affect your site's PR negatively.

I hope this helps.

Cheers

a little short recap, increasing your ranking means your building backlinks and it with some hardwork you maybe on the first page of google meaning additional traffic, but traffic doesn't come only on search engines actually 10% of my websites traffic only comes from google and others are split into other areas so to turn your traffic into sales or leads you should have a marketing mind, experiment on other methods and don't focus much on page ranking.

PS: make sure you created a well built content for your website.

Page rank does matter. If you write content on a make money online site which is page rank 0, you wont get no visitors sent from google and you will be not even in the top 50 pages. where as if you have a page rank 6 website your content will be up with the first few pages. Thats what ive found anyway. I know that make money online is saturated but thats just an example, page rank definitely helps, higher the page rank, the higher an authority the website is counted as.

Goodluck.

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There is NO direct correlation between Page Rank either traffic or SERPs. A site that has PR 3 can do way better that a PR 5 site, that depends on many other things. Besides, the toolbar PR value always lags behind the actual one.

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Page rank do not have any effects in ranking factors but it will helps you in link building process for getting links from good quality PR sites.

Page Rank is a result of the other work you've done with your site. Don't focus on your Page Rank. If you build a quality site and build inbound links, your Page Rank will follow.

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If you get better page rank, you should do make quality back links in forums posting, social bookmarks and submit article and etc.,

page rank really matters a lot..
People post in forums with backlink in signature,submit sites to social site just to get the page rank..
With increased page rank visitors increase even the value of site increases...

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After reading the Page Rank Patent the only thing page rank will tell you is the amount/relevancy/priority of backlinks pointing towards your site. I have seen sites and blogs with PR 1 and 2 beat out sites that had PR 7 and 8. This is because of on site seo and anchoring keywords within the text of hyperlinks.

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Links, links, and more links.....

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William Cross
Expert Search Engine Optimization

Page rank is only matters if your selling Ads and Links.

Page rank is still important!.. Tons of other sites will exchange links with you if you have high page rank..

Google says in webmaster tool guide line high ranked sites having priority than lower.. and myself get convinced by building links..

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Page rank does matter. Just keep updating your site with good content and people will link to you.

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Many webmasters use PR to judge your site - this matters when you are looking to get link exchanges. Peter250 has the best strategy - develop a good site with useful and unique content and you will get backlinks and increased PR for free.

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u need to get some good back links.. it means u can get related website links and high page rank website links..

PageRank isn't what it used to be... I've speculated for years that PR is meaningless to average SEO work.... It is still used I'm certain by Google, but only internally in ways that establish network graphs on authoritative sites (more like TrustRank) , but not so much on SERP's

PageRank isn't a public algorithm, so it's hard to discuss it concretely, but anecdotely, it's easy to see that many are dismissing it as being relevant.

Consider this: Look at the PR of all the sites that come up for a search. Is the 1st spot always a PR 10? can a PR 1 beat out a PR 5?

There is much more to ranking and SEO than PageRank...

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great post, very good breakdown of important metrics to stay on top of

Getting quality backlinks is the way to increse PR. Frankly PR is not that important if you do not sell links.

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You are correct SEOmoz | How Google's Rankings Algorithm Has Changed Over Time

The classic is: Matt Cutts June 15, 2009 about PageRank sculpting

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I lost PR on my blog.And Yes,Page rank still still matter to me.

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Unique and fresh content in your site.. an update for at least once or twice a
week will do. Google loves new in the site they have already indexed.

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Yes it does google has a new video out on it. A high page rank means your site is more trusted, will rank better in SERPS and also i believe more of your pages will be indexed if your site is big.

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You don't seem to know what you are talking about.Page Rank does not mean any of the things you have listed, and sorry, I don't believe what you believe.

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Even if PR is not related to SERPS, Page Rank is an important trust factor in the books of Google.

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While every one talk about backlink backlink backlink.Create useful content that let your visitor stay longer will help in increase the page rank.I have try it before .A page that virtually has no backlink get awarded pr3 .Yeah we should build more link but we should take care of the bouncer rate.

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Page rank is one of the factors that helps you get into top rankings. You'll have higher chances of getting into top rankings on SERP if you have high PR value.

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Page Rank is important as Google is the one who assigned it... But the page rank is only possible if you have a qualified backlink. The all story is about backlinks...more the links pointing towards your website your page rank will improve....

The PageRank of YOUR URL has very little to do with how your page ranks for particular keyword phrases.

But the PageRank of URLs that link to your URL can have a big impact on your URL's rankings... especially when the page linking to you is relevant and the link text used contains the targeted keyword phrase. In that case, the PR of the page linking to you can add a big boost to the SEO benefits you gain from the link.

How often does page rank change? Daily? Weekly, Monthly? Hourly? Ho much of a moving target is it?

Your URL's "actual" or "real" PageRank is constantly changing as Google is indexing the web. They update it it continuously. It's this PageRank that is considered by their ranking algorithm, but you will never know its value. It's an internal value that only Google knows and which is never displayed to the public.

Your URL's Toolbar PageRank (the little green bar with the 0/10 to 10/10 rating) is simply a logarithmic scaling of an OLD "actual" page rank value to a scale of 0-10. Basically, they take a snapshot of all the URLs in their index along with their corresponding "actual" PR, and then use a logarithm of sort to scale it from 0-10. This toolbar PR used to be updated about once a quarter, but lately they seem to be updating it more frequently. However, you should be aware that 1) Toolbar PR is NOT used by the ranking algorithm and 2) is NEVER accurate. It is always out of date. Even on they day they publish an update, the Toolbar PR is usually weeks out of date. Take it with a grain of salt.

I have a site that has dropped to PR 0 since it was moved to a different address on the university server it is on. It is a programming language tutorial and it is #1 in search results for *that language* tutorials ( 2 word search) and *that language* tutorial and has been for quite some time. The site has never had any SEO techniques applied (in fact it is the first website I ever made)