what is important of this two factor onpage optimization and off page optimazation

[sanjalee]

what is important of this two factor onpage optimization and off page optimazation in the SEO ?

[Niche]

Both. it's like asking what is more important in making a pancakes eggs or milk.

[intelinside]

SEO is a combination of both on and off page optimization. You just can't leave out one.

[innominds]

SEO = on page + off page optimization. So you need to optimize the site in both the dimensions. Concentrating on one thing will not help the purpose.

[weegillis]

Both, in principle. Inbound links need to be optimized to match the page they link into to. If you have any control at all, you will want to choose the IBLs based on both the page they come from, and the page they go into. Working with the site's owners, you can fine tune these links. Not much you can do on your own, though.

On-page optimization is in your complete control. Unlike IBLs that originate with other domains, and reflect their owners' interests and objectives, these pages are yours. Building your pages to meet the guidelines will ensure that you attract the right kind of IBLs, will help the SEs to correctly index your site, and most importantly will hold the interest of your visitors, leading to better conversion rates.