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I recently signed up for an account at YouTube, and I was curious to know if any studies have been done showing how to optimize a video for search, whether it be on YouTube or another site.
When uploading a video to YouTube, you are asked to provide things like a title, description, category, etc... I would assume Google uses this data to help display videos upon search, but I want to know if certain fields are more heavily weighed than others. Does simply using keyword-rich content effect your rank, or is it more complicated? |
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I agree with shyampc. The title and description tags are especially important. The headings you use may also be of value to the SE bots.
Related WPW thread: SEO by video submision!!! |
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Shyampc is referring to tags in addition to title and description (though those are important on YT) ... see:
What are tags? How do I add them? and and you may want to look at: YouTube Video Tag Optimization and SEO: youtube videos - getting more hits. Cheers, MJ
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M.-J. Taylor SEO Web Design by Cyber Key Search Smart DesignŽ SEO Copywriter & Traveling Vacation Gypsy |
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Did you think of using SMIL for your videos?
__________________
"Being an expert isn't telling other people what you know. It's understanding what questions to ask, and flexibly applying your knowledge to the specific situation at hand. Being an expert means providing sensible, highly contextual direction." Jeff Atwood SEO Workers - Search Engine Optimization Consulting Company | SEO Analysis Tool | Webnauts Net SEO |
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Sorry if I'm a bit clueless, but what exactly is SMIL? I'm not familiar with that acronym.
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Quote:
__________________
"Being an expert isn't telling other people what you know. It's understanding what questions to ask, and flexibly applying your knowledge to the specific situation at hand. Being an expert means providing sensible, highly contextual direction." Jeff Atwood SEO Workers - Search Engine Optimization Consulting Company | SEO Analysis Tool | Webnauts Net SEO |
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The greatest way to optimize a YouTube video is to make sure it is relevant. The more it gets passed around, the more free back links you will get.
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