Press Release and SEO

chaminda_silva · #1 (**permalink**) 02-13-2007, 08:13 AM

Hi All,

i just need know about UK best Press Release sites. i saw most of sites base in USA. if any body know about UK Press Release sites please let me know.

Kind regards

Kribensis · #2 (**permalink**) 02-13-2007, 10:43 AM

Try pressbox.co.uk

stymiee · #3 (**permalink**) 02-13-2007, 10:43 AM

FYI, press releases aren't very good for SEO. You might get a few links out of it. You might get someone interested in your content. But the ROI is way to low and the SEO effects are either zero or so small it can't be measured.

westie · #4 (**permalink**) 02-13-2007, 01:05 PM

On the other hand press releases are an essential tool of marketing! The main aim of a pr is to announce your site/ product - they should be aimed directly at your target audience/ customers. So they should definitly be newsworthy - not just blah blah new product but - this revolutionary new cleaning product is based on years of careful research etc. You have to compete with a lot of other people doing the same thing!

I would always go direct to the mainstream press or magazines which ever is the most appropritate for your area - ie Estates Gazette for real estate etc. plus the online agencies etc but these carry far less weight. Good luck

parkoskar · #5 (**permalink**) 02-14-2007, 09:07 AM

Yah! right Press release is a Marketing tool.. However if used efficiently then it is one of strong tool for building back link from good authoritative sites...

Thats what we all want in SEO

Susmita · #6 (**permalink**) 02-14-2007, 01:50 PM

Yea! Press Release are for marketing. For spreading the name of your products or services. Don't forget a authentic news can bring million dollars customers.

Every work for an website cannot be calculated in terms of SEO activities.

meinking22 · #7 (**permalink**) 02-14-2007, 09:03 PM

Press releases are great for generating traffic and backlinks. I just finished a press release for a new site that I recently posted, and as usual, I pulled in a lot of sales and traffic just from the press release promotion. This time around, I actually tracked the conversion rate for the press release traffic and it was a whopping 76%!! So not only are press releases a great source of traffic, but they are also a great source of TARGETED traffic.

Some of my older websites and client sites still get strong relevant backlinks from old press releases that are archived. This can be a bit tricky though because most presses won't let you work backlinks into your release, or supply a backlink at all, unless you pay for them. Definitely worth doing though...

Steve

opel · #8 (**permalink**) 02-16-2007, 09:47 AM

We use ukprwire.com as well as pressbox.co.uk

using ukprwire has got our articles into google news and we have found that the number of searches made on our company name has gone up since we started the whole pr thing.

Noise-Barrier · #9 (**permalink**) 02-16-2007, 12:38 PM

i posted a similar topic in the marketing forum.

i have a really great press release for a client and want to get it posted everywhere possible.

i've of course used prleap already, any other good resources to look at that you guys reccommend? (not in the uk here.)

meinking22 · #10 (**permalink**) 02-16-2007, 02:05 PM

Quote:

Originally Posted by Noise-Barrier

i've of course used prleap already, any other good resources to look at that you guys reccommend? (not in the uk here.)

24-7 Press Release
PRWeb
PR.com

Are all big delivery standouts. Then there are some others that are also good for submission:

E-Press Releases
PR Zoom
I-Newswire
Click Press
Free News Release

That is the short list of some of my favorites.

Steve

Noise-Barrier · #11 (**permalink**) 02-16-2007, 04:19 PM

great list! thanks! i've been pounding away at these sites. i hope it helps!

opel · #12 (**permalink**) 02-18-2007, 10:59 AM

I have purchased an automation press release piece of software which submits to a load of pr sites which we have been using for a little while now.

This takes out the repetition but have found that it doesn't work on all the listed sites as it once did (the use of image confirmations blocks a lot of them) however it does submit to around 8 sites without problem,

if you'd like a link pm me and I'll email you, about $97 from memory.

greeneagle · #13 (**permalink**) 02-20-2007, 07:45 PM

I have yet to see a "free" press release do anything "remarkable" at all.

We only use www.prweb.com and don't "stimulate" under the $200 level per release.

With a little more "slack time", pump in another $200 and podcast straight into hell with a direct line!

Ken

kgun · #14 (**permalink**) 02-20-2007, 07:56 PM

Quote:

Originally Posted by greeneagle

With a little more "slack time", pump in another $200 and podcast straight into hell with a direct line!

Ken

LOL. Ken go :-)

williamc · #15 (**permalink**) 02-22-2007, 10:28 PM

Quote:

Originally Posted by greeneagle

I have yet to see a "free" press release do anything "remarkable" at all.

Then your writers suck.

Quote:

We only use www.prweb.com and don't "stimulate" under the $200 level per release.

I will agree with using prweb, but there are 12 other press release distribution channels that distribute thru different channels. Many of those free. Not using all resources at your disposal is a disservice to your clients.

As for the $200 stimulation, yes you get extra features the more you put in at prweb and they are worth their weight in gold if you know how to use them properly, however, you can get extremely good exposure at the minimum if your writers actually know how to grab a readers by the balls (eyeballs that is).

As for whoever up above it was that said press releases were not a good seo tactic, again, then your writers suck. One distribution of a press release that is actualy written so it grabs attention immediately, can pick up several hundred backlinks instantly, many from authority sites.

Even at the $200 payment level, plus $100-200 to have the release written properly by an expert, thats $1-$2 per quality link.

Not good for SEO?

kgun · #16 (**permalink**) 02-23-2007, 06:39 AM

Williamc, a little accessibility advice on the figure with the following heading on your SEO site:

Search Engine Marketshare.

Use colors that separate the sections better. You have nearly three identical colours.

"The devil is in the detalis."

williamc · #17 (**permalink**) 03-13-2007, 02:51 AM

Quote:

Originally Posted by kgun

Use colors that separate the sections better. You have nearly three identical colours.

Then again, most people looking for the services we offer are intelligent and care much more about what the service does, not how pretty the text looks :)

kgun · #18 (**permalink**) 03-13-2007, 09:58 AM

And WilliamC,
again I would advice you to learn to listen. You are as I understand in the "free" press release business.

I worked some years in the Central Bank of Norway with the inflation / cyclical analysis report. I can tell you one thing, people there were much more critical than me. Some times we had to change charts 30 times before they were accepted for the media.

The subject / message on your site is about your brand.

williamc · #19 (**permalink**) 03-13-2007, 11:28 AM

That is correct, it is a free service. If people do not want to use it because of some perceived missing colors in some text, so be it, they lose out.

The fact it is a free service tends to make people use it regardless of pretty text. 5000+ users say they dont care one way or the other about the text color.

Numbers speak much louder to me than trolls :)

greeneagle · #20 (**permalink**) 03-13-2007, 02:22 PM

williamc:

Quote:

"I will agree with using prweb, but there are 12 other press release distribution channels that distribute thru different channels. Many of those free. Not using all resources at your disposal is a disservice to your clients."

I am going to have to agree with you William! - Can anyone here believe I just said that? - LOL

We are in the process of launching a new Site and have already submitted the new press release at prweb at the $200 level, scheduled for release tomorrow (March 14, 2007).

In 2 weeks time we plan to pump in another $200 USD and do a 10-20 minute podcast interview with a Santa Fe NM artist releasing a significant Collection of Contemporary Art Paintings that has been in secret development for 20 years.

If you would be so kind as to point (link) to all free press release agencies that carry real impact in the ensuing game against prweb and the other "majors", including your own, we will be glad to do a fair and unbiased comparitive analysis going forward straight from our "Traffic Facts" stats at GoDaddy depicting accumulated "Referrer" Stats over time.

The press release is extremely well written, earning one of the highest journalistic rankings bequeathed by the staff at prweb.

Following through here could be valuable for us all.

Ken

williamc · #21 (**permalink**) 03-13-2007, 02:32 PM

ArticleSender does not distribute press releases. It is strictly an article distribution channel, why kgun brought it up in this thread I have no idea other than that he is trolling.

greeneagle · #22 (**permalink**) 03-13-2007, 02:43 PM

Time is of the essence here William.

Post them and I will play them today.

I can post all press release URLs tonight (for validation) and we can do a straight out comparison on free press release value as opposed to prweb.

I am completely open to this SEM experiment.

Let's work together and do it.

Post your best free Press Release plays.

You made the statement, and indeed you may right, let's just see what happens. It's a grand opportunity. It won't take more than 10 minutes of your time to post your most highly recommended free press release links here as opposed to hours and hours of my time monitoring and reporting referrers over time.

Let's let them all out of the gate within 12 hrs of each other. PRWeb is scheduled for 1am tomorrow (March 14th).

Post now in order of "priority play" and I will do my best to give your recommendations the "jump" on PRWeb.

We have exactly 12hrs and 1 or 2 minutes before the scheduled PRWeb release as of this post.

Ken