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  #1 (permalink)  
Old 04-06-2005, 04:19 AM
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Default Needed Urgent help

I have created website just few days ago. Now the Question is how do i get leads within 1 months as it is urgent. I will do anything to get leads. As SEO is time
consuming process so it is not suitable. PPC - iam currently doing ppc on google adwords but no help as still i have not get any lead. Now what should i do ?
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Old 04-06-2005, 09:09 AM
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Hi Lalvir

Did you do your keyword research before you did your PPC campaigns? It totally depends on how competitive the keywords are that you are using.

What industry is the website in?

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Old 04-06-2005, 09:28 AM
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Whats your website about?

What are you selling?

Why do you need leads now?
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Old 04-06-2005, 10:04 AM
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Our Website Deals in property(Real estates) i.e property in spain, spanish property. And these products are not easily Sell in market.
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Old 04-06-2005, 10:27 AM
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You have to check your keyword selection, whether your ads are getting clicks or whether it's flying out the door with no leads. SEO is long term and PPC is short term. Try directories and websites local to Spain with content relevant to the property industry. Write articles, do PR and link your site address.

Go to http://www.marketleap.com/publinkpop/ to check how many backlinks you have on the site. Further check out http://www.seocompany.ca/tool/seo-tools.html - there are some cool SEO tools to get you on your way...

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Old 04-06-2005, 10:34 AM
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Our Website has 0 PR as i have created it just few days back. We have choosen good keywords such as property in spain,spanish property agents,property for sale in spain,houses for sale in spain,overseas property etc and we are getting around 80 clicks but none of them is converting to sale. most click last till home page only. There is hardly any visitor who has visited all of our website.
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Old 04-06-2005, 11:10 AM
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Getting people to respond to your web site involves more than just putting up a web site and finding the right key words.

I assume all of your traffic is coming from Overture, Google Adwords, or similar advertising. It will take awhile (a lot more than a month) to build organic traffic.

Several questions come immediately to mind: Does your web site make it easy for people to respond? Have you told your web site visitors you want them to respond? What reasons would people have for responding to your web site?

Each page needs to have a visible, clear and effective call to action. The call to action needs to make it easy for visitors to respond, and it must give them a reason to respond. What benefit are your visitors going to get as a result of their responding to your web page? Are you telling them about the benefit(s).

Another question: Is you web site offering what your visitors want? It may be offering what you think they want, but a common mistake is for us to assume potential customers all think like we do. They don't.

How well does the topic of your ads match the landing pages they go to? Whatever is mentioned in the ad should be the main topic of the landing page.
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Old 04-06-2005, 11:42 AM
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can we see the site, so we can help?
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Old 04-08-2005, 02:46 AM
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Yes you can see website - www.mgbhomes.rightmarkets.com
What changes do you suggest so that visitor visit every page of website.
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Old 04-08-2005, 03:58 AM
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I think you may need to adjust your expectations. There will always be a percentage of visitors who get to your front page and then determine it’s not what they’re looking for, so they click away. You have to expect that. Some kid may do a search for “beaches in Spain,” and get to your site, and then click away – that’s just the nature of the web!

And 80 visitors a week is a very small number – especially since you’re dealing with a high price item like real estate.

But the good news is that at least in the United States, more people use the web to find a new home than any other media. A huge percentage of buyers do research on the web before they even approach a real estate agent. I realize that real estate sales can be very different in other countries, but I would guess that people everywhere use the web to do research before buying, so you’re doing the right thing by setting up a site!

And it sounds like you’re targeting the right keywords – I might suggest targeting specific cities, since people may search for “homes in Madrid,” etc.
Quote:
Originally Posted by labeler2003
Several questions come immediately to mind: Does your web site make it easy for people to respond? Have you told your web site visitors you want them to respond? What reasons would people have for responding to your web site?
labeler2003 makes some very good points! When I found a house I liked on the beach page, there was no price listed. Maybe that’s the standard in Spain? I don’t know, but I would be hesitant to contact you without knowing if a house was in my price range. At the very least I would suggest putting a link at the bottom of each details page with text that reads “Contact us about the price of this home,” or something similar. I see that you do list prices on the Resale page, but not on the Beach, Mountain of Golf pages – are they the same houses?

Then when I clicked on the Contact link at the top of page, it took me to a page to sign up for a £149.00 tour! Looking further it appears it’s an optional tour – but you might want to make that clearer, because my first impression was that I’d have to pay for the tour in order to find out the price of that beach house I liked – and that’s a huge turn-off! I realize I was wrong, but I may not be the only one to jump to that conclusion.

I think that with time you’ll be just fine. You have an attractive site and very attractive properties. When your site starts showing up in the search engines, the right people will find you – hopefully you can convert them to sales!

By the way, I’d love to know what an American Style Kitchen is? I’ve never heard that term!
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Old 04-08-2005, 07:47 AM
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Thanks for helping
American Style Kitchen is very common Term outside U.S for more info you can check www.google.com

Currently we are doing ppc of this website on adwords and overture. But not a single enquiry has been generated. This Makes me think that is ppc is really effective or just wastege of money and time.If you Check all our keywords are top keywords. and we are getting clicks also.
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Old 04-08-2005, 08:55 AM
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Maybe someone else can tell me what an American Style Kitchen is? It may be a widely used term outside of the United States, but I've never heard it and I'm naturally curious!

Searching led me to a bunch of real estate sites with with washers and dryers in the kitchens - but I highly doubt that's the secret!
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Old 04-08-2005, 09:19 AM
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As far as i know American Style Kitchen is a compact kitchen. We used to thought that American Prefare a compact and less spacious kitchen. So if i want that kind of kitchen in spain or in Italy then just call i need a American Style Kitchen.
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Old 04-08-2005, 09:53 AM
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Thanks Lalvir. I’ve always heard that in most of the world, the word American is synonymous with big and obnoxious, so it’s interesting to hear an example where it means smaller and compact!

And back on topic, I wish you well with your site.
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Old 04-09-2005, 12:35 AM
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cspelts is certainly telling you like it is when he suggests you may need to adjust your expectations.
I have an extremely fortunate web presence, both organically and with Adwords, but it's taken me well over a year to achieve it -- and along the way I've had to do a whole lot of learning about optimization.
Even so, I'm rarely seeing more than 50 visits a day to my site, 10 daily clicks on my AdWords (spread over ten campaigns), two serious enquiries a week, and a couple of sales a month. Moreover, I'm fully aware that it can take up to twelve months for the sale to ensue and that I need to keep in ongoing touch with my potential clients per a monthly newsletter and periodical follow up e-mails.
Beyond all question, the creation of a website is only the first step in a long, patient process of selling houses!

Duncan

PS. One vital point you also need to deal with is the conversion rate. Visits and clicks mean nothing if people don't end up contacting you. Your site has to give them a reason and (per something like a "Click here to e-mail me" link) make it easy to do so.
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