I'm releasing a new search engine into the extreamly saturated search engine market.... I purchased a custom built search engine program and made plenty of modifications to atleast get some valuable features into it...
Software was pretty good but designed by programmers that have absolutely no idea about search marketing or the importance of a directory and search engine that is built on traffic alone...
After plenty of modifications it is pretty much ready....
view it here:
http://www.searchennetworks.com
Now here is my question.... It has a PPC option available in the engine which I am considering removing... I can see the writing on the wall already as far as PPC listings showing up among the search results... Many PPC engines are so clogged with results from advertisers that it actually dilutes the entire purpose of the engine itself..
What are your thoughts on the success of a new engine when measured against the fact of being either a PPC engine like genieknows OR a general search engine something like dogpile?
What, in your mind, taking into consideration the industry and where it is headed, what do you see performing better?
Should I go PPC or complete natural search?
Right now the algorithm in this engine is sharing data via XML with MSN and a combination of what is listed in it's own directory..
I am waiting for a reply back from Google on an API and such as I would much rather mix Google search results and apply a "powered" or "enhansed by Google" mention near the results...