Search Ads Were Hot In December 2004

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01-13-2005, 10:30 AM

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Search Ads Were Hot In December 2004

DoubleClick-owned Performics has provided more figures about the holiday shopping period and search, finding consumer searches were way up in December. Based on what? Performics compared clickthrough in December 2004 to all of the third quarter of 2004. On average,...

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