MSN newest algo breakdown

[DMC_34]

I would like to hear everybodys opinion on what factors are important in the newest MSN algo.

I have heard the fresh content many times already. But I am not so sure this is huge factor since many of the #1 on our market have the same content they did last year.

I did notice MSN favors links to the index page but may rank that domains inner page very well even if that inner document has very few IBL's.

One of my sites is #1 and # 2 on Google and #5 on Yahoo, but isnt in the top 50 of MSN. So any input is of interest to me.

Thanks,
DMC

[incrediblehelp]

Do you agree with Aaron's explanation of the algo?

[real_estate]

Ya, this is good information from your site but needs still some modification & give me detail information abt how to access SEO more quickly.

[DMC_34]

Originally Posted by incrediblehelp

Do you agree with Aaron's explanation of the algo?

Aarons explanation fits the previous algo. Not so sure about the current algo.

MSN Current algo:
1. Lots of IBL's to the index of page of a domain seems to help the inner pages rank. This was always true with Google if the index page also linked to the internal page which ranked, but the difference seems to be Google also prefers deep links as well where as MSN does not put much weight on them.

2. Anchor text is a factor with Google but MSN doesnt care. I can show examples where a site in MSN ranked #1 has a slew of IBL links with a simple period "." as the anchor text. Obviously an attempt to spam LP. Doesnt rank in Google at all but MSN has them as #1.

In that case Aaron is correct about quality of links and MSN but I didnt see anything about index links vs deep links.

DMC

[incrediblehelp]

One thing I knew to be fact in MSN is link to content ratio issues. This was previously pointed out to me by dburbon here at WPW and as I looked closer and closer at websites that did not rank well in MSN, I saw they had lots of links on individual pages with less content. These pages previously didn't rank well on MSN, but with DMC recent examples I don't know if that can be held as true any longer and possibly IBL's are a much higher weighting than on site content is.

[jackson992]

Msn is still relying primarily on on page content as any search engine should. They love my pages that just list the pages as links, kind of a sitemap if you will for each merchants feed I put up.

[DMC_34]

ok if that is so. Where's the beef, I mean content on the #1 for christmas gift baskets.

BTW please do not mention my ad for "Pro Gift Baskets" as this page was #1 before my ad was put up. Funny how the word "Christmas" isnt on this page. =)

What I do see though is 4,170 IBL's to its index page which is now 301 redirected to "/resources/" directory.

Links to the root of the host name. Ah well then again my site 2k more IBL's and a ton more content.

Oh well hence the reason I started this thread. This shouldnt be that hard to figure out, its an algo.

I have seen examples of both content and no links and the opposite, no content with lots links. Lets just call this "confused fickle billy boy" update

[DMC_34]

The bottom line is:

Those who says its content; I can probably find 10 other sites with better content ranked >100.

Those who says its links; I can probably find find 10 other sites with more IBL's.

I dont buy into keyword placement on the page. Yes its probably a factor but not 100 slot difference.

IMO those who rank #1 should probably feel lucky because this algo looks as though they randomly decided "ok this site is top 5 and this one is bottom 100" with no logic whatsoever. Granted I doubt it but an algo is an algo.

Lets discuss the factors in importance not relevancy. Searches should provide relevancy in the results returned. Ranking of those relevant results is decided by what?

Lets discuss factors.

[jackson992]

MSN is one I would like to hava sticky for on how to rank well there. In the past it has usually been true that they love spamming of keywords which leads me to believe thy go more by th content on the page than the links. I'm only showing 313 links in and yet Im still getting trafic. Compared to lot of you I know this isn't very many links which is why I say tt MSN values links les than on page content.

[DMC_34]

I have also noticed sites recently indexed get bumped up in the rankings. Even sites in which the content of the document has NOT changed.

DMC

[tony]

Well, I have the exact opposite.
For my key word phrase I have been #1 on MSN for well over a year. But on Google I slide around more than one of those pole dancers trying to pay the rent.

[scanmonkey]

Originally Posted by incrediblehelp

Do you agree with Aaron's explanation of the algo?

very interesting
http://www.seobook.com/relevancy/

[scanmonkey]

Originally Posted by DMC_34

I did notice MSN favors links to the index page but may rank that domains inner page very well even if that inner document has very few IBL's.

I have noticed the same thing about "domains inner page [ranking] very well even if that inner document has very few IBL's"

[DMC_34]

A few days ago I was doing my SERP checks on MSN. Two of the sites I managed were #1 for majority of our keywords. The whole top 10 seemed to be based on IBL's. It only lasted about 3 hours in wee hours in the morning. Then it went back to bah results.

DMC