iEntry 10th Anniversary Forum Rules Search
WebProWorld
Register FAQ Calendar Mark Forums Read
MSN Search Discussion Forum Topics and discussions specific to MSN and Bing/Live Search. There is also a subforum for the discussion of Microsoft AdCenter.

Share Thread: & Tags

Share Thread:

Reply
 
LinkBack Thread Tools Display Modes
  #1 (permalink)  
Old 03-16-2005, 06:43 PM
WebProWorld New Member
 
Join Date: Mar 2005
Location: Brisbane, Australia.
Posts: 10
benhamilton RepRank 0
Default When "man" is not a "gender"

I found this interesting snippet on wired.

Quote:
Microsoft's paid-search platform will provide detailed -- but not personally identifiable -- information, such as gender, age and location, for many people who use its search engine, allowing advertisers to target their ads to specific audiences.

For example, a car company could choose to have Microsoft (MSFT) display its sports car link when a man types in certain keywords,.....
Emphasis mine.

:-) This seems to be contradictory....

[edit]DOH! When I first read this, it looked like it was saying it wouldn't reveal the gender.... now I see that it's saying it will reveal gender etc, but not in a personally identifiable way... it pays to re-re-read.

Ben.
Reply With Quote
  #2 (permalink)  
Old 03-21-2005, 01:54 PM
WebProWorld MVP
WebProWorld MVP
 
Join Date: Jul 2004
Location: Omaha
Posts: 2,714
brian.mark RepRank 3brian.mark RepRank 3
Default I'm sure it is accurate

Since there aren't ever situations where 2 or more people share a computer, and it never happens that people borrow or buy someone else's computer, I'm sure it'll be 100% accurate on the gender of the person searching. I know that at my house everyone goes to the correct gender of computer when they want something...

Brian.
__________________
ToolBarn.com, an Internet Retailer Top 500 and Inc. 500 Company | Tool Parts | Pet Supplies
Reply With Quote
Reply

  WebProWorld > Search Engines > MSN Search Discussion Forum

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On



All times are GMT -4. The time now is 12:39 AM.



Search Engine Optimization by vBSEO 3.3.0