Contact Us Forum Rules Search Archive
WebProWorld Part of WebProNews.com
Page One Link To Us Edit Profile Private Messages Archives FAQ RSS Feeds  
 

Go Back   WebProWorld > Marketing > Marketing Strategies Discussion Forum
Subscribe to the Newsletter FREE!


Register FAQ Members List Calendar Arcade Chatbox Mark Forums Read

Marketing Strategies Discussion Forum Discuss your marketing ideas, concepts and strategies here. What's working? What isn't?

Reply
 
LinkBack Thread Tools Display Modes
  #1 (permalink)  
Old 03-29-2004, 03:05 PM
WebProWorld New Member
 

Join Date: Mar 2004
Location: UK
Posts: 21
yousail RepRank 0
Default Search engine/directory Promotion

Hi,

I have built a search engine and directory. The search engine will scoop up anything from the net, but i just want the directory hot have travel or sailing sites on them.

The idea is that it is almost impossible to compete with the larger search engine, so i build a on to target a niche market.

Is this a feasible option, can one go up againt the larger engine and become a destination site for those searches you do on travel etc.

The trouble is i find it all too easy to click into the Google toolbar and type in my request without even thinking about more specialised sites that will cater for a more relevant search. If i do this then i guess millions of other people do it too. So is there any market for niche directories.

How can i promote this? any suggestions welcome.


Regards
__________________
Paul
www.yousail.co.uk
Reply With Quote
  #2 (permalink)  
Old 03-30-2004, 01:07 PM
WebProWorld New Member
 

Join Date: Nov 2003
Location: New York
Posts: 8
chiff RepRank 0
Default Re: Search engine/directory Promotion

Hi,

If you work hard at optimizing and getting the directory to list good sites, google will recognize the resource and it will come up in a search for the terms you are focusing on.

With the current algorithm, Google tends to give well designed and populated directories a good page rank and good placement... so there is hope for your directory.

Try not to do the "based on DMOZ" results you see all over the Net. Less work and planning - even online - results in a bad user experience and a site that won't get off the ground. Try adding some good articles on the subject. Get a news feed that zeros in on your topic. The more resources you provide, the better your directory will be and the more it will get used.

We've been working on the Chiff directory day and night for months and have gotten decent placement and page rank... but we pay for it with loss of sleep and social life ;-)

Starting a business - that's what your directory is - takes focus and time. If you're willing to put the effort in, it gets noticed by your users and the search engines - including Google - will pick up on it.

mchiff

http://www.chiff.com
__________________
chiff.com
Your Guide to the Best Sites
http://www.chiff.com/
Reply With Quote
Reply

  WebProWorld > Marketing > Marketing Strategies Discussion Forum
Tags: , ,



Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On


Search Engine Optimization by vBSEO 3.2.0