Sure fire ROI?! Suggestions please!

[thebloke]

Hi guys

I've been given a bunch of cash to spend on a new product launch and am expected to come up with a sure fire scheme to bring home the bacon, as it were.

Now, I know nobody has a magic wand. I've lined up the usual CPC campaigns on Google and Yahoo, got a pretty big email campaign ready to roll but other than that, has anyone any tried and trusted methods for a quick burst of lead-generation?

Probably a stupid question, but I need all the help I can get.

Cheers

[janeth]

Step one is getting the site right. If the site want convert then it want matter how much traffic you get.

Do you have a link to the site?

After that I'd figure a list of about 10,000 keywords and hire a cheap content writer to start putting content out.

[thebloke]

Hi Janeth

Yeah, the site's out there, has been for years and getting good listings, sitemaps, blogs, IBL's, CPC campaigns, press releases, email campaigns, the whole nine yards. I just wanted to make sure that I'd covered all the bases and there wasn't anything obvious that I'd missed.

I guess we're all looking for that little extra magic, eh?!

Cheers


Peter

[janeth]

Originally Posted by thebloke

Hi Janeth

Yeah, the site's out there, has been for years and getting good listings, sitemaps, blogs, IBL's, CPC campaigns, press releases, email campaigns, the whole nine yards. I just wanted to make sure that I'd covered all the bases and there wasn't anything obvious that I'd missed.

I guess we're all looking for that little extra magic, eh?!

Cheers


Peter

Yes, we are all looking for a little magic. I just started a new site and have been banging my head against the wall trying to pull a little trick to make the site take off.

It ain't easy.

[incrediblehelp]

Janeth is right make sure the website is constructed so it will convert.

What type of promotion are you planning on doing now?