Does RSS have a future in marketing?

dutter · #1 (**permalink**) 08-11-2006, 01:48 PM

One writer is skeptical, another sees it as too soon to tell.

More...

greeneagle · #2 (**permalink**) 08-11-2006, 02:06 PM

RSS a great future in marketing, but not as a spam carrier.

Ken

etechdesigns · #3 (**permalink**) 08-12-2006, 05:40 AM

Yep, RSS feeds have a great future in marketing.

kgun · #4 (**permalink**) 08-12-2006, 07:40 AM

Remember, RSS=Real Simple Syndication.

That is still unknown to a lot of people. AdSense for RSS is one such concept that should have great potential. I do not hear so much about it now.

Example:
You have Ad space for sale on your site and a company that sells products and services that fits to the content of your site. It may be valuable for them to have a minisite within your site, where content is syndycated through a RSS feed.

Note:
1. Your heading of this post is "Does RSS have a future in marketing?".

2. Your article in WebProNews has the following ingress (correct word?)

"RSS has been touted as a vehicle that could supplant email marketing; a skeptical look at RSS indicates what companies will need to avoid doing to make it work for them".

Yes indeed and make it much better, focused and reduce email spam.

Related link: RSSmarketingTips

RSS may steal bandwith so if you want to reduce bandwith with RSS, you can use RSScache, the bandwith solution saver for your RSS feeds.