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Hi,
I am looking for email marketing software. The rate of the software should be affordable. I want the software with the following features. Please see the following features and suggest me some good and popular software. Is there any important feature I have missed out if so please mention it. My requirements: List Management: The software should able to harvest Email from internal sources. Maintain a record database of email addresses. o List can be organized by category based on the users’ discretion. o Filtering option based on the segment we set Email Verification: The software should check the email address and verify its correctness o Should verify email addresses very fast o Verify email addresses in three levels (Check syntax, DNS, SMTP) o List of invalid email address and save valid email addresses o Should have search facility to locate email address o Should be able to analyze repeated emails Email Creation: Software should create email o Design Html Emails (WYSIWYG HTML editor) o Design Plain text Emails o Spell check o Support high graphics o Easily upload files like pdfs, word documents, presentations etc Email Sending: Software should send bulk emails o Send bulk or limited emails on the specified time o Auto responding facility when email reaches the inbox o Should track the time of email delivery o Should handle bounces and respond it through auto responder o Auto respond if delivered successfully o Automatically respond if mails are deleted Tracking and reporting: Generate report based on the metrics o Should be able to track number of click thru rates based on daily, weekly and monthly o Should analyze conversion rate o Bounce rate o Open rate o ROI calculator etc o Should be able to generate general report I did some search in google and found out these many web-based software www.bronto.com www.campaignmonitor.com www.constantcontact.com www.intellicontact.com And many more but I am not sure which to go for… Please tell me what we should look when selecting Email Marketing Software. |
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