Email & the Campaign for Better use of Subject Lines

gelcreative · #1 (**permalink**) 09-30-2007, 08:41 AM

Scenario:

I'm a web designer. And guess what? I design websites. So how many emails do you think I get with "Re: Website" in the subject line? Well, it's at least half of all the legitimate emails that come into my inbox.

How many hours do I spend searching through emails for the "one that agreed the quote" or the "picture for the home page I sent you last month"?

The campaign:

Let's all try to be just a bit more informative with the subject lines. eg. "Re: website - new pic for home page" or "Re: website - quote agreement".

I'm sure I'm not the only one with this problem. We could save valuable hours if we could just type a few extra characters.

What do you think?

hpham · #2 (**permalink**) 10-23-2007, 10:20 AM

We are facing to many of this kind of emails. Many times our customers submit tickets with subject likes "Hi", "Hello", or just "I need help"... I dont remember we need to ask customers updating their tickets with better subjects

**mjtaylor** · #3 (**permalink**) 10-23-2007, 11:28 AM

You have touched upon one of my pet peeves. The worst ones have no subject at all.