So our next assignment for marketing in Web 2.0 is to understand the market. Teens, as you may know, are a very lucrative market because they buy up every drop of stupid juice that comes out.

So knowing how to market to them is important.

Harris Interactive recently put out the results of study on teens and tweens and their online relationships. Turns out teens are more honest online than they are in the real world, a reversal of how we adults have often used it.

Article here.

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"I never met a Kentuckian who wasn't coming home."--Governor Happy Chandler